Neil — Lead Conversion — Tue, 19 May 2026 → Wed, 17 Jun 2026

Leads

11,058

leads received in this period

Booked

286

of these leads, the number that booked

Conversion %

2.6%

booked ÷ leads · target 5%

By City — sorted by conversion, highest first

City	Codes	Leads	Booked	Conv%	Trend (9 wk)
New York	4	1,987	88	4.4%	3.3%
Boston	4	920	30	3.3%	2.8%
Houston	4	1,461	37	2.5%	2.7%
Chicago	4	1,719	39	2.3%	2.3%
Nashville	4	1,024	22	2.1%	3.1%
Florida	8	2,445	51	2.1%	2.4%
Dallas	4	1,502	19	1.3%	2.2%

New York4 campaign codes

1,987

Leads

Booked

4.4%

Conv%

9-week conversion trend 3.3%

Code	Source	Leads	Booked	Conv%
#NYCMN	Neil	140	18	12.9%
#NY5AB	Neil	364	20	5.5%
#NY6AB	Neil	1,088	38	3.5%
#NYN1N	Neil	395	12	3.0%

Boston4 campaign codes

920

Leads

Booked

3.3%

Conv%

9-week conversion trend 2.8%

Code	Source	Leads	Booked	Conv%
#BOSCMN	Neil	70	7	10.0%
#BOS5AB	Neil	154	6	3.9%
#BOS6AB	Neil	455	12	2.6%
#BOSN1N	Neil	241	5	2.1%

Houston4 campaign codes

1,461

Leads

Booked

2.5%

Conv%

9-week conversion trend 2.7%

Code	Source	Leads	Booked	Conv%
#HOUCMN	Neil	59	6	10.2%
#HOUN1N	Neil	401	12	3.0%
#HOU6AB	Neil	719	16	2.2%
#HOU5AB	Neil	282	3	1.1%

Chicago4 campaign codes

1,719

Leads

Booked

2.3%

Conv%

9-week conversion trend 2.3%

Code	Source	Leads	Booked	Conv%
#CHICMN	Neil	203	10	4.9%
#CHIN1N	Neil	440	11	2.5%
#CHI6AB	Neil	1,072	18	1.7%
#CHI5AB	Neil	4	—	0.0%

Nashville4 campaign codes

1,024

Leads

Booked

2.1%

Conv%

9-week conversion trend 3.1%

Code	Source	Leads	Booked	Conv%
#NACMN	Neil	78	5	6.4%
#NA6AB	Neil	531	12	2.3%
#NA5AB	Neil	133	2	1.5%
#NAN1N	Neil	282	3	1.1%

Florida8 campaign codes

2,445

Leads

Booked

2.1%

Conv%

9-week conversion trend 2.4%

Code	Source	Leads	Booked	Conv%
#FLCMN	Neil	20	3	15.0%
#ORLCMN	Neil	131	10	7.6%
#FLN1N	Neil	414	10	2.4%
#ORLN1N	Neil	181	4	2.2%
#FL6AB	Neil	808	15	1.9%
#FL5AB	Neil	223	3	1.3%
#ORL6AB	Neil	662	6	0.9%
#ORL5AB	Neil	6	—	0.0%

Dallas4 campaign codes

1,502

Leads

Booked

1.3%

Conv%

9-week conversion trend 2.2%

Code	Source	Leads	Booked	Conv%
#DAL6AB	Neil	803	13	1.6%
#DALN1N	Neil	351	4	1.1%
#DALCMN	Neil	91	1	1.1%
#DAL5AB	Neil	257	1	0.4%

Each section shows a 9-week conversion sparkline (oldest→newest, fully-mature weeks only — green = trending up, red = down; hover for the weekly figures). Source: leads & bookings per campaign straight from the CRM ROI report ("Total Leads Received" and "Of these leads, number that booked") for the selected dates — the CRM does the lead→booking conversion, no matching by us. Conv% = booked ÷ leads. Recycled (R) codes' bookings fold into their parent; their leads aren't recounted. Spend & sales excluded.

Neil — Leads → Bookings Conversion