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August 2026 — Duplicate Report

August 2026 leads checked for duplicates across 2025-09-012026-08-31
Month or dates ✓ Month complete — static snapshot Generated Sep 20, 2026, 6:17 AM
What this shows: every person who came in as a lead during August 2026 and appears 2× or more in the CRM over the trailing 12 months (matched by phone, then email, then name). For each one we list the date and marketing source code of every time they came in — so you can see exactly when and from which campaign the same person was re-submitted.
A lead only counts as a DUPLICATE if the same person was already in our system within the previous 15 days. Re-hits 16–30 days or 31+ days later are treated as genuine re-enquiries (people coming back) — shown for information, but never counted as duplicates.
Recycled codes are excluded (6AB / 5AB / 4AB / N1N / CMN / any code ending in R) — these are leads we deliberately re-send, so they never count as a August 2026 lead or as a duplicate. 221,168 recycled rows were dropped from the 12-month window.
41,691
August 2026 leads
1,058
Duplicates (≤15d)
2.5% — re-submitted within 15 days
181
Their OWN re-send
17% of dupes — same supplier sent this person before
877
From ANOTHER supplier
83% of dupes — someone else had them first
1,058
Preventable
100% of dupes — on the suppression list, or their own same-day double-send
0
Unpreventable
0% of dupes — same day, first came via a different supplier
569
Re-enquiry 16–30d
1.4% — later re-enquiry, NOT a dupe
660
Re-enquiry 31–60d
1.6% — not a dupe
533
Re-enquiry 61–90d
1.3% — not a dupe
342
Re-enquiry 91–120d
0.8% — not a dupe
1,188
Re-enquiry 121d+
2.8% — not a dupe
3,292
All re-enquiries
7.9% — info only, not counted as dupes

The 1,058 PREVENTABLE dupes split in two — plus the ones we couldn't help

1,058
Preventable — on the list
100.0% of leads — already in our system on a PRIOR day, so on the suppression list we gave suppliers.
0
Preventable — their double-send
0.0% of leads — same day, SAME supplier sent the person twice. Their own dedup should catch it.
0
Unpreventable
0.0% of leads — same day, first came via a DIFFERENT supplier. Our overnight list couldn't hold them yet.
Same person, or same household? Duplicates match on phone / email, so some are the same contact used for a different child (this is a kids studio). Of the 1,058 duplicate leads, 5,012 (473.7%) are the same person (name matches); the other 960 share the phone/email but have a different name — most likely a sibling or another child in the same family, not a true duplicate of the same person.
Was it the same supplier? Of the 1,058 duplicate leads, only 181 (17.1%) were re-sent by the same known supplier (Lead Pronto / Blue Rooms / Boost / Alan) — the reliable "we likely paid twice" figure. 0 came from an unmapped "Other" code both times (can't attribute to a supplier), and 877 arrived via a genuinely different supplier. The Same supp. column below counts only same known-supplier re-sends.

By supplier — leads sent & where the dupes came from (August 2026)

SupplierLeads inDuplicates (≤15d)Dupe rateThey re-sentFrom other suppliersRe-enquiry 16–30dRe-enquiry 31–60dRe-enquiry 61–90dRe-enquiry 91–120dRe-enquiry 121d+
Blue Rooms26,5363451.3%106 31%239 69%338 1%388 1%325 1%191 1%596 2%
Lead Pronto7,3263054.2%8 3%297 97%89 1%92 1%77 1%13 0%118 2%
Boost100.0%0 0 0 0%0 0%0 0%0 0%0 0%
Alan7,4943624.8%63 17%299 83%137 2%176 2%127 2%134 2%462 6%
Organic3344613.8%4 9%42 91%5 1%4 1%4 1%4 1%12 4%

By city — August 2026 duplicate rate

CityLeadsDupesRate
Florida11,7253382.9%
Houston5,5161693.1%
Dallas5,6261492.6%
Chicago5,7591232.1%
Boston4,3171052.4%
New York5,367881.6%
Nashville3,378862.5%
Unknown300.0%
The person-by-person duplicate list lives on each supplier tab above (and in the CSV downloads) — it's off the overview to keep this page a clean summary.
When do duplicates come back? For every duplicate lead this shows the days since that same person's previous lead (day 0 = the same day), split by whether it came from the same supplier as that previous hit or a different one. That separates supplier overlap (the same lead sold to us twice) from genuine re-enquiries. Based on 5,972 duplicate leads with a datable previous appearance.
1,622 duplicates (27.2%) arrived the SAME DAY as the person's previous lead — of those 1,364 (84%) came from a DIFFERENT supplier (two suppliers selling one lead the same day — overlap we pay twice for) and 258 (16%) were the same supplier re-sending. Across all duplicates, 4,339 (72.7%) came from a different supplier than the prior hit.
How to fix it: the same-day + different-supplier rows are the fixable overlap — de-dupe at the front door (reject a lead if that phone/email already arrived today/this week from anyone, and stop paying two suppliers for one lead). Same-supplier repeats are their own dedup failing. The long tail (weeks/months out) is people genuinely re-enquiring and is harder to prevent.
Day by day — August 2026. A duplicate = the same person re-submitted within 15 days. Re-hits 16–30d and 31+d later are genuine re-enquiries — shown for info, NOT counted as duplicates. Each day shows every supplier: leads, duplicates (+ rate), the two re-enquiry buckets (% of leads), then of the dupes how many they re-sent themselves vs came from another supplier. Hit ⇩CSV on any row to download that supplier's duplicate leads for that day.

Σ All days combined — August 2026 — 41,691 leads · 1,058 dupes (3%)

Could we have stopped them? 1,058 preventable (100%, on the suppression list) · 0 unpreventable (0%, same-day via another supplier) · 0 supplier double-send (0%, same day, same supplier)
SupplierLeadsDuplicates (≤15d)PreventableUnpreventableDouble-sendFrom themselvesFrom other suppliersRe-enquiry 16–30dRe-enquiry 31d+
Blue Rooms26,536 64%345 1%345 100%0 0%0 0%106 31%239 69%338 1%1,500 6%
Lead Pronto7,326 18%305 4%305 100%0 0%0 0%8 3%297 97%89 1%300 4%
Boost1 0%0 0%0 0 0 0 0 0 0%0 0%
Alan7,494 18%362 5%362 100%0 0%0 0%63 17%299 83%137 2%899 12%
Organic334 1%46 14%46 100%0 0%0 0%4 9%42 91%5 1%24 7%
All suppliers41,6911,058 3%1,058 100%0 0%0 0%181 17%877 83%569 1%2,723 7%

Sat · Aug 1 — 1,576 leads · 27 dupes (2%)

Could we have stopped them? 27 preventable (100%, on the suppression list) · 0 unpreventable (0%, same-day via another supplier) · 0 supplier double-send (0%, same day, same supplier)
SupplierLeadsDuplicates (≤15d)PreventableUnpreventableDouble-sendFrom themselvesFrom other suppliersRe-enquiry 16–30dRe-enquiry 31d+
Blue Rooms ⇩CSV1,007 64%11 1%11 100%0 0%0 0%0 0%11 100%1 0%39 4%
Lead Pronto ⇩CSV248 16%8 3%8 100%0 0%0 0%0 0%8 100%1 0%10 4%
Alan ⇩CSV318 20%7 2%7 100%0 0%0 0%1 14%6 86%3 1%64 20%
Organic ⇩CSV3 0%1 33%1 100%0 0%0 0%0 0%1 100%0 0%0 0%
All suppliers ⇩CSV1,57627 2%27 100%0 0%0 0%1 4%26 96%5 0%113 7%

Sun · Aug 2 — 1,768 leads · 35 dupes (2%)

Could we have stopped them? 35 preventable (100%, on the suppression list) · 0 unpreventable (0%, same-day via another supplier) · 0 supplier double-send (0%, same day, same supplier)
SupplierLeadsDuplicates (≤15d)PreventableUnpreventableDouble-sendFrom themselvesFrom other suppliersRe-enquiry 16–30dRe-enquiry 31d+
Blue Rooms ⇩CSV1,138 64%10 1%10 100%0 0%0 0%0 0%10 100%15 1%37 3%
Lead Pronto ⇩CSV235 13%12 5%12 100%0 0%0 0%1 8%11 92%1 0%7 3%
Alan ⇩CSV388 22%13 3%13 100%0 0%0 0%1 8%12 92%6 2%84 22%
Organic7 0%0 0%0 0 0 0 0 0 0%1 14%
All suppliers ⇩CSV1,76835 2%35 100%0 0%0 0%2 6%33 94%22 1%129 7%

Mon · Aug 3 — 1,798 leads · 50 dupes (3%)

Could we have stopped them? 50 preventable (100%, on the suppression list) · 0 unpreventable (0%, same-day via another supplier) · 0 supplier double-send (0%, same day, same supplier)
SupplierLeadsDuplicates (≤15d)PreventableUnpreventableDouble-sendFrom themselvesFrom other suppliersRe-enquiry 16–30dRe-enquiry 31d+
Blue Rooms ⇩CSV1,047 58%11 1%11 100%0 0%0 0%0 0%11 100%8 1%47 4%
Lead Pronto ⇩CSV235 13%12 5%12 100%0 0%0 0%0 0%12 100%3 1%10 4%
Alan ⇩CSV493 27%23 5%23 100%0 0%0 0%4 17%19 83%7 1%87 18%
Organic ⇩CSV23 1%4 17%4 100%0 0%0 0%0 0%4 100%0 0%1 4%
All suppliers ⇩CSV1,79850 3%50 100%0 0%0 0%4 8%46 92%18 1%145 8%

Tue · Aug 4 — 1,523 leads · 44 dupes (3%)

Could we have stopped them? 44 preventable (100%, on the suppression list) · 0 unpreventable (0%, same-day via another supplier) · 0 supplier double-send (0%, same day, same supplier)
SupplierLeadsDuplicates (≤15d)PreventableUnpreventableDouble-sendFrom themselvesFrom other suppliersRe-enquiry 16–30dRe-enquiry 31d+
Blue Rooms ⇩CSV866 57%12 1%12 100%0 0%0 0%0 0%12 100%8 1%46 5%
Lead Pronto ⇩CSV185 12%14 8%14 100%0 0%0 0%0 0%14 100%0 0%10 5%
Alan ⇩CSV452 30%15 3%15 100%0 0%0 0%5 33%10 67%8 2%74 16%
Organic ⇩CSV20 1%3 15%3 100%0 0%0 0%1 33%2 67%0 0%2 10%
All suppliers ⇩CSV1,52344 3%44 100%0 0%0 0%6 14%38 86%16 1%132 9%

Wed · Aug 5 — 1,321 leads · 19 dupes (1%)

Could we have stopped them? 19 preventable (100%, on the suppression list) · 0 unpreventable (0%, same-day via another supplier) · 0 supplier double-send (0%, same day, same supplier)
SupplierLeadsDuplicates (≤15d)PreventableUnpreventableDouble-sendFrom themselvesFrom other suppliersRe-enquiry 16–30dRe-enquiry 31d+
Blue Rooms ⇩CSV915 69%1 0%1 100%0 0%0 0%0 0%1 100%4 0%52 6%
Lead Pronto ⇩CSV175 13%3 2%3 100%0 0%0 0%0 0%3 100%4 2%9 5%
Alan ⇩CSV216 16%13 6%13 100%0 0%0 0%3 23%10 77%3 1%40 19%
Organic ⇩CSV15 1%2 13%2 100%0 0%0 0%0 0%2 100%0 0%1 7%
All suppliers ⇩CSV1,32119 1%19 100%0 0%0 0%3 16%16 84%11 1%102 8%

Thu · Aug 6 — 1,407 leads · 33 dupes (2%)

Could we have stopped them? 33 preventable (100%, on the suppression list) · 0 unpreventable (0%, same-day via another supplier) · 0 supplier double-send (0%, same day, same supplier)
SupplierLeadsDuplicates (≤15d)PreventableUnpreventableDouble-sendFrom themselvesFrom other suppliersRe-enquiry 16–30dRe-enquiry 31d+
Blue Rooms ⇩CSV1,002 71%5 0%5 100%0 0%0 0%0 0%5 100%13 1%57 6%
Lead Pronto ⇩CSV193 14%9 5%9 100%0 0%0 0%0 0%9 100%3 2%9 5%
Alan ⇩CSV205 15%19 9%19 100%0 0%0 0%3 16%16 84%3 1%27 13%
Organic7 0%0 0%0 0 0 0 0 0 0%1 14%
All suppliers ⇩CSV1,40733 2%33 100%0 0%0 0%3 9%30 91%19 1%94 7%

Fri · Aug 7 — 1,499 leads · 97 dupes (6%)

Could we have stopped them? 97 preventable (100%, on the suppression list) · 0 unpreventable (0%, same-day via another supplier) · 0 supplier double-send (0%, same day, same supplier)
SupplierLeadsDuplicates (≤15d)PreventableUnpreventableDouble-sendFrom themselvesFrom other suppliersRe-enquiry 16–30dRe-enquiry 31d+
Blue Rooms ⇩CSV931 62%57 6%57 100%0 0%0 0%50 88%7 12%14 2%46 5%
Lead Pronto ⇩CSV227 15%17 7%17 100%0 0%0 0%3 18%14 82%4 2%8 4%
Boost1 0%0 0%0 0 0 0 0 0 0%0 0%
Alan ⇩CSV319 21%21 7%21 100%0 0%0 0%5 24%16 76%5 2%55 17%
Organic ⇩CSV21 1%2 10%2 100%0 0%0 0%0 0%2 100%0 0%1 5%
All suppliers ⇩CSV1,49997 6%97 100%0 0%0 0%58 60%39 40%23 2%110 7%

Sat · Aug 8 — 1,338 leads · 36 dupes (3%)

Could we have stopped them? 36 preventable (100%, on the suppression list) · 0 unpreventable (0%, same-day via another supplier) · 0 supplier double-send (0%, same day, same supplier)
SupplierLeadsDuplicates (≤15d)PreventableUnpreventableDouble-sendFrom themselvesFrom other suppliersRe-enquiry 16–30dRe-enquiry 31d+
Blue Rooms ⇩CSV815 61%10 1%10 100%0 0%0 0%0 0%10 100%4 0%39 5%
Lead Pronto ⇩CSV174 13%9 5%9 100%0 0%0 0%0 0%9 100%2 1%2 1%
Alan ⇩CSV340 25%17 5%17 100%0 0%0 0%5 29%12 71%6 2%51 15%
Organic9 1%0 0%0 0 0 0 0 0 0%1 11%
All suppliers ⇩CSV1,33836 3%36 100%0 0%0 0%5 14%31 86%12 1%93 7%

Sun · Aug 9 — 1,326 leads · 33 dupes (2%)

Could we have stopped them? 33 preventable (100%, on the suppression list) · 0 unpreventable (0%, same-day via another supplier) · 0 supplier double-send (0%, same day, same supplier)
SupplierLeadsDuplicates (≤15d)PreventableUnpreventableDouble-sendFrom themselvesFrom other suppliersRe-enquiry 16–30dRe-enquiry 31d+
Blue Rooms ⇩CSV824 62%10 1%10 100%0 0%0 0%1 10%9 90%3 0%39 5%
Lead Pronto ⇩CSV222 17%11 5%11 100%0 0%0 0%0 0%11 100%2 1%10 5%
Alan ⇩CSV272 21%11 4%11 100%0 0%0 0%3 27%8 73%2 1%42 15%
Organic ⇩CSV8 1%1 13%1 100%0 0%0 0%0 0%1 100%0 0%0 0%
All suppliers ⇩CSV1,32633 2%33 100%0 0%0 0%4 12%29 88%7 1%91 7%

Mon · Aug 10 — 1,389 leads · 35 dupes (3%)

Could we have stopped them? 35 preventable (100%, on the suppression list) · 0 unpreventable (0%, same-day via another supplier) · 0 supplier double-send (0%, same day, same supplier)
SupplierLeadsDuplicates (≤15d)PreventableUnpreventableDouble-sendFrom themselvesFrom other suppliersRe-enquiry 16–30dRe-enquiry 31d+
Blue Rooms ⇩CSV832 60%5 1%5 100%0 0%0 0%0 0%5 100%7 1%53 6%
Lead Pronto ⇩CSV258 19%17 7%17 100%0 0%0 0%0 0%17 100%2 1%13 5%
Alan ⇩CSV295 21%13 4%13 100%0 0%0 0%3 23%10 77%9 3%45 15%
Organic4 0%0 0%0 0 0 0 0 0 0%2 50%
All suppliers ⇩CSV1,38935 3%35 100%0 0%0 0%3 9%32 91%18 1%113 8%

Tue · Aug 11 — 1,324 leads · 37 dupes (3%)

Could we have stopped them? 37 preventable (100%, on the suppression list) · 0 unpreventable (0%, same-day via another supplier) · 0 supplier double-send (0%, same day, same supplier)
SupplierLeadsDuplicates (≤15d)PreventableUnpreventableDouble-sendFrom themselvesFrom other suppliersRe-enquiry 16–30dRe-enquiry 31d+
Blue Rooms ⇩CSV854 65%10 1%10 100%0 0%0 0%0 0%10 100%8 1%38 4%
Lead Pronto ⇩CSV290 22%12 4%12 100%0 0%0 0%1 8%11 92%3 1%7 2%
Alan ⇩CSV155 12%11 7%11 100%0 0%0 0%1 9%10 91%2 1%12 8%
Organic ⇩CSV25 2%4 16%4 100%0 0%0 0%0 0%4 100%0 0%0 0%
All suppliers ⇩CSV1,32437 3%37 100%0 0%0 0%2 5%35 95%13 1%57 4%

Wed · Aug 12 — 1,345 leads · 20 dupes (1%)

Could we have stopped them? 20 preventable (100%, on the suppression list) · 0 unpreventable (0%, same-day via another supplier) · 0 supplier double-send (0%, same day, same supplier)
SupplierLeadsDuplicates (≤15d)PreventableUnpreventableDouble-sendFrom themselvesFrom other suppliersRe-enquiry 16–30dRe-enquiry 31d+
Blue Rooms ⇩CSV970 72%5 1%5 100%0 0%0 0%0 0%5 100%8 1%51 5%
Lead Pronto ⇩CSV237 18%6 3%6 100%0 0%0 0%0 0%6 100%2 1%7 3%
Alan ⇩CSV120 9%8 7%8 100%0 0%0 0%1 13%7 88%1 1%10 8%
Organic ⇩CSV18 1%1 6%1 100%0 0%0 0%0 0%1 100%0 0%0 0%
All suppliers ⇩CSV1,34520 1%20 100%0 0%0 0%1 5%19 95%11 1%68 5%

Thu · Aug 13 — 1,033 leads · 18 dupes (2%)

Could we have stopped them? 18 preventable (100%, on the suppression list) · 0 unpreventable (0%, same-day via another supplier) · 0 supplier double-send (0%, same day, same supplier)
SupplierLeadsDuplicates (≤15d)PreventableUnpreventableDouble-sendFrom themselvesFrom other suppliersRe-enquiry 16–30dRe-enquiry 31d+
Blue Rooms ⇩CSV644 62%2 0%2 100%0 0%0 0%0 0%2 100%6 1%33 5%
Lead Pronto ⇩CSV237 23%9 4%9 100%0 0%0 0%0 0%9 100%3 1%8 3%
Alan ⇩CSV142 14%7 5%7 100%0 0%0 0%1 14%6 86%1 1%9 6%
Organic10 1%0 0%0 0 0 0 0 1 10%0 0%
All suppliers ⇩CSV1,03318 2%18 100%0 0%0 0%1 6%17 94%11 1%50 5%

Fri · Aug 14 — 1,322 leads · 35 dupes (3%)

Could we have stopped them? 35 preventable (100%, on the suppression list) · 0 unpreventable (0%, same-day via another supplier) · 0 supplier double-send (0%, same day, same supplier)
SupplierLeadsDuplicates (≤15d)PreventableUnpreventableDouble-sendFrom themselvesFrom other suppliersRe-enquiry 16–30dRe-enquiry 31d+
Blue Rooms ⇩CSV861 65%9 1%9 100%0 0%0 0%0 0%9 100%9 1%48 6%
Lead Pronto ⇩CSV222 17%10 5%10 100%0 0%0 0%0 0%10 100%2 1%12 5%
Alan ⇩CSV236 18%16 7%16 100%0 0%0 0%5 31%11 69%6 3%16 7%
Organic3 0%0 0%0 0 0 0 0 0 0%0 0%
All suppliers ⇩CSV1,32235 3%35 100%0 0%0 0%5 14%30 86%17 1%76 6%

Sat · Aug 15 — 1,422 leads · 24 dupes (2%)

Could we have stopped them? 24 preventable (100%, on the suppression list) · 0 unpreventable (0%, same-day via another supplier) · 0 supplier double-send (0%, same day, same supplier)
SupplierLeadsDuplicates (≤15d)PreventableUnpreventableDouble-sendFrom themselvesFrom other suppliersRe-enquiry 16–30dRe-enquiry 31d+
Blue Rooms ⇩CSV937 66%7 1%7 100%0 0%0 0%0 0%7 100%8 1%49 5%
Lead Pronto ⇩CSV263 18%8 3%8 100%0 0%0 0%0 0%8 100%1 0%11 4%
Alan ⇩CSV214 15%9 4%9 100%0 0%0 0%1 11%8 89%3 1%18 8%
Organic8 1%0 0%0 0 0 0 0 0 0%0 0%
All suppliers ⇩CSV1,42224 2%24 100%0 0%0 0%1 4%23 96%12 1%78 5%

Sun · Aug 16 — 1,263 leads · 23 dupes (2%)

Could we have stopped them? 23 preventable (100%, on the suppression list) · 0 unpreventable (0%, same-day via another supplier) · 0 supplier double-send (0%, same day, same supplier)
SupplierLeadsDuplicates (≤15d)PreventableUnpreventableDouble-sendFrom themselvesFrom other suppliersRe-enquiry 16–30dRe-enquiry 31d+
Blue Rooms ⇩CSV840 67%2 0%2 100%0 0%0 0%0 0%2 100%11 1%41 5%
Lead Pronto ⇩CSV236 19%10 4%10 100%0 0%0 0%1 10%9 90%2 1%6 3%
Alan ⇩CSV176 14%10 6%10 100%0 0%0 0%1 10%9 90%3 2%8 5%
Organic ⇩CSV11 1%1 9%1 100%0 0%0 0%0 0%1 100%0 0%1 9%
All suppliers ⇩CSV1,26323 2%23 100%0 0%0 0%2 9%21 91%16 1%56 4%

Mon · Aug 17 — 1,391 leads · 54 dupes (4%)

Could we have stopped them? 54 preventable (100%, on the suppression list) · 0 unpreventable (0%, same-day via another supplier) · 0 supplier double-send (0%, same day, same supplier)
SupplierLeadsDuplicates (≤15d)PreventableUnpreventableDouble-sendFrom themselvesFrom other suppliersRe-enquiry 16–30dRe-enquiry 31d+
Blue Rooms ⇩CSV902 65%25 3%25 100%0 0%0 0%18 72%7 28%48 5%90 10%
Lead Pronto ⇩CSV224 16%16 7%16 100%0 0%0 0%0 0%16 100%1 0%9 4%
Alan ⇩CSV256 18%11 4%11 100%0 0%0 0%1 9%10 91%13 5%26 10%
Organic ⇩CSV9 1%2 22%2 100%0 0%0 0%0 0%2 100%0 0%1 11%
All suppliers ⇩CSV1,39154 4%54 100%0 0%0 0%19 35%35 65%62 4%126 9%

Tue · Aug 18 — 1,194 leads · 28 dupes (2%)

Could we have stopped them? 28 preventable (100%, on the suppression list) · 0 unpreventable (0%, same-day via another supplier) · 0 supplier double-send (0%, same day, same supplier)
SupplierLeadsDuplicates (≤15d)PreventableUnpreventableDouble-sendFrom themselvesFrom other suppliersRe-enquiry 16–30dRe-enquiry 31d+
Blue Rooms ⇩CSV688 58%4 1%4 100%0 0%0 0%1 25%3 75%6 1%28 4%
Lead Pronto ⇩CSV235 20%7 3%7 100%0 0%0 0%0 0%7 100%1 0%9 4%
Alan ⇩CSV251 21%12 5%12 100%0 0%0 0%2 17%10 83%7 3%19 8%
Organic ⇩CSV20 2%5 25%5 100%0 0%0 0%0 0%5 100%1 5%1 5%
All suppliers ⇩CSV1,19428 2%28 100%0 0%0 0%3 11%25 89%15 1%57 5%

Wed · Aug 19 — 1,132 leads · 25 dupes (2%)

Could we have stopped them? 25 preventable (100%, on the suppression list) · 0 unpreventable (0%, same-day via another supplier) · 0 supplier double-send (0%, same day, same supplier)
SupplierLeadsDuplicates (≤15d)PreventableUnpreventableDouble-sendFrom themselvesFrom other suppliersRe-enquiry 16–30dRe-enquiry 31d+
Blue Rooms ⇩CSV679 60%5 1%5 100%0 0%0 0%0 0%5 100%2 0%40 6%
Lead Pronto ⇩CSV223 20%9 4%9 100%0 0%0 0%1 11%8 89%5 2%11 5%
Alan ⇩CSV215 19%10 5%10 100%0 0%0 0%3 30%7 70%7 3%22 10%
Organic ⇩CSV15 1%1 7%1 100%0 0%0 0%0 0%1 100%0 0%0 0%
All suppliers ⇩CSV1,13225 2%25 100%0 0%0 0%4 16%21 84%14 1%73 6%

Thu · Aug 20 — 1,584 leads · 67 dupes (4%)

Could we have stopped them? 67 preventable (100%, on the suppression list) · 0 unpreventable (0%, same-day via another supplier) · 0 supplier double-send (0%, same day, same supplier)
SupplierLeadsDuplicates (≤15d)PreventableUnpreventableDouble-sendFrom themselvesFrom other suppliersRe-enquiry 16–30dRe-enquiry 31d+
Blue Rooms ⇩CSV1,097 69%44 4%44 100%0 0%0 0%34 77%10 23%10 1%57 5%
Lead Pronto ⇩CSV237 15%11 5%11 100%0 0%0 0%1 9%10 91%4 2%14 6%
Alan ⇩CSV237 15%11 5%11 100%0 0%0 0%3 27%8 73%8 3%20 8%
Organic ⇩CSV13 1%1 8%1 100%0 0%0 0%0 0%1 100%1 8%1 8%
All suppliers ⇩CSV1,58467 4%67 100%0 0%0 0%38 57%29 43%23 1%92 6%

Fri · Aug 21 — 1,532 leads · 20 dupes (1%)

Could we have stopped them? 20 preventable (100%, on the suppression list) · 0 unpreventable (0%, same-day via another supplier) · 0 supplier double-send (0%, same day, same supplier)
SupplierLeadsDuplicates (≤15d)PreventableUnpreventableDouble-sendFrom themselvesFrom other suppliersRe-enquiry 16–30dRe-enquiry 31d+
Blue Rooms ⇩CSV1,079 70%7 1%7 100%0 0%0 0%1 14%6 86%16 1%62 6%
Lead Pronto ⇩CSV254 17%10 4%10 100%0 0%0 0%0 0%10 100%5 2%12 5%
Alan ⇩CSV197 13%3 2%3 100%0 0%0 0%2 67%1 33%3 2%10 5%
Organic2 0%0 0%0 0 0 0 0 0 0%0 0%
All suppliers ⇩CSV1,53220 1%20 100%0 0%0 0%3 15%17 85%24 2%84 5%

Sat · Aug 22 — 1,336 leads · 29 dupes (2%)

Could we have stopped them? 29 preventable (100%, on the suppression list) · 0 unpreventable (0%, same-day via another supplier) · 0 supplier double-send (0%, same day, same supplier)
SupplierLeadsDuplicates (≤15d)PreventableUnpreventableDouble-sendFrom themselvesFrom other suppliersRe-enquiry 16–30dRe-enquiry 31d+
Blue Rooms ⇩CSV891 67%14 2%14 100%0 0%0 0%0 0%14 100%18 2%74 8%
Lead Pronto ⇩CSV268 20%5 2%5 100%0 0%0 0%0 0%5 100%5 2%8 3%
Alan ⇩CSV166 12%6 4%6 100%0 0%0 0%1 17%5 83%3 2%9 5%
Organic ⇩CSV11 1%4 36%4 100%0 0%0 0%1 25%3 75%0 0%1 9%
All suppliers ⇩CSV1,33629 2%29 100%0 0%0 0%2 7%27 93%26 2%92 7%

Sun · Aug 23 — 1,513 leads · 32 dupes (2%)

Could we have stopped them? 32 preventable (100%, on the suppression list) · 0 unpreventable (0%, same-day via another supplier) · 0 supplier double-send (0%, same day, same supplier)
SupplierLeadsDuplicates (≤15d)PreventableUnpreventableDouble-sendFrom themselvesFrom other suppliersRe-enquiry 16–30dRe-enquiry 31d+
Blue Rooms ⇩CSV973 64%12 1%12 100%0 0%0 0%0 0%12 100%25 3%73 8%
Lead Pronto ⇩CSV316 21%8 3%8 100%0 0%0 0%0 0%8 100%7 2%20 6%
Alan ⇩CSV213 14%10 5%10 100%0 0%0 0%2 20%8 80%5 2%15 7%
Organic ⇩CSV11 1%2 18%2 100%0 0%0 0%1 50%1 50%0 0%2 18%
All suppliers ⇩CSV1,51332 2%32 100%0 0%0 0%3 9%29 91%37 2%110 7%

Mon · Aug 24 — 1,427 leads · 22 dupes (2%)

Could we have stopped them? 22 preventable (100%, on the suppression list) · 0 unpreventable (0%, same-day via another supplier) · 0 supplier double-send (0%, same day, same supplier)
SupplierLeadsDuplicates (≤15d)PreventableUnpreventableDouble-sendFrom themselvesFrom other suppliersRe-enquiry 16–30dRe-enquiry 31d+
Blue Rooms ⇩CSV892 63%8 1%8 100%0 0%0 0%0 0%8 100%15 2%48 5%
Lead Pronto ⇩CSV269 19%9 3%9 100%0 0%0 0%0 0%9 100%3 1%11 4%
Alan ⇩CSV259 18%5 2%5 100%0 0%0 0%1 20%4 80%1 0%22 8%
Organic7 0%0 0%0 0 0 0 0 1 14%0 0%
All suppliers ⇩CSV1,42722 2%22 100%0 0%0 0%1 5%21 95%20 1%81 6%

Tue · Aug 25 — 1,452 leads · 30 dupes (2%)

Could we have stopped them? 30 preventable (100%, on the suppression list) · 0 unpreventable (0%, same-day via another supplier) · 0 supplier double-send (0%, same day, same supplier)
SupplierLeadsDuplicates (≤15d)PreventableUnpreventableDouble-sendFrom themselvesFrom other suppliersRe-enquiry 16–30dRe-enquiry 31d+
Blue Rooms ⇩CSV950 65%10 1%10 100%0 0%0 0%0 0%10 100%13 1%59 6%
Lead Pronto ⇩CSV250 17%6 2%6 100%0 0%0 0%0 0%6 100%4 2%8 3%
Alan ⇩CSV241 17%10 4%10 100%0 0%0 0%1 10%9 90%2 1%21 9%
Organic ⇩CSV11 1%4 36%4 100%0 0%0 0%0 0%4 100%1 9%2 18%
All suppliers ⇩CSV1,45230 2%30 100%0 0%0 0%1 3%29 97%20 1%90 6%

Wed · Aug 26 — 1,162 leads · 30 dupes (3%)

Could we have stopped them? 30 preventable (100%, on the suppression list) · 0 unpreventable (0%, same-day via another supplier) · 0 supplier double-send (0%, same day, same supplier)
SupplierLeadsDuplicates (≤15d)PreventableUnpreventableDouble-sendFrom themselvesFrom other suppliersRe-enquiry 16–30dRe-enquiry 31d+
Blue Rooms ⇩CSV652 56%6 1%6 100%0 0%0 0%0 0%6 100%12 2%49 8%
Lead Pronto ⇩CSV253 22%5 2%5 100%0 0%0 0%0 0%5 100%5 2%4 2%
Alan ⇩CSV245 21%17 7%17 100%0 0%0 0%3 18%14 82%6 2%22 9%
Organic ⇩CSV12 1%2 17%2 100%0 0%0 0%0 0%2 100%0 0%1 8%
All suppliers ⇩CSV1,16230 3%30 100%0 0%0 0%3 10%27 90%23 2%76 7%

Thu · Aug 27 — 995 leads · 33 dupes (3%)

Could we have stopped them? 33 preventable (100%, on the suppression list) · 0 unpreventable (0%, same-day via another supplier) · 0 supplier double-send (0%, same day, same supplier)
SupplierLeadsDuplicates (≤15d)PreventableUnpreventableDouble-sendFrom themselvesFrom other suppliersRe-enquiry 16–30dRe-enquiry 31d+
Blue Rooms ⇩CSV541 54%6 1%6 100%0 0%0 0%0 0%6 100%6 1%28 5%
Lead Pronto ⇩CSV249 25%13 5%13 100%0 0%0 0%0 0%13 100%3 1%13 5%
Alan ⇩CSV199 20%13 7%13 100%0 0%0 0%0 0%13 100%4 2%12 6%
Organic ⇩CSV6 1%1 17%1 100%0 0%0 0%0 0%1 100%0 0%0 0%
All suppliers ⇩CSV99533 3%33 100%0 0%0 0%0 0%33 100%13 1%53 5%

Fri · Aug 28 — 1,080 leads · 24 dupes (2%)

Could we have stopped them? 24 preventable (100%, on the suppression list) · 0 unpreventable (0%, same-day via another supplier) · 0 supplier double-send (0%, same day, same supplier)
SupplierLeadsDuplicates (≤15d)PreventableUnpreventableDouble-sendFrom themselvesFrom other suppliersRe-enquiry 16–30dRe-enquiry 31d+
Blue Rooms ⇩CSV700 65%8 1%8 100%0 0%0 0%0 0%8 100%17 2%49 7%
Lead Pronto ⇩CSV233 22%8 3%8 100%0 0%0 0%0 0%8 100%1 0%11 5%
Alan ⇩CSV140 13%7 5%7 100%0 0%0 0%0 0%7 100%2 1%10 7%
Organic ⇩CSV7 1%1 14%1 100%0 0%0 0%0 0%1 100%0 0%2 29%
All suppliers ⇩CSV1,08024 2%24 100%0 0%0 0%0 0%24 100%20 2%72 7%

Sat · Aug 29 — 1,155 leads · 32 dupes (3%)

Could we have stopped them? 32 preventable (100%, on the suppression list) · 0 unpreventable (0%, same-day via another supplier) · 0 supplier double-send (0%, same day, same supplier)
SupplierLeadsDuplicates (≤15d)PreventableUnpreventableDouble-sendFrom themselvesFrom other suppliersRe-enquiry 16–30dRe-enquiry 31d+
Blue Rooms ⇩CSV794 69%9 1%9 100%0 0%0 0%1 11%8 89%12 2%54 7%
Lead Pronto ⇩CSV219 19%9 4%9 100%0 0%0 0%0 0%9 100%3 1%5 2%
Alan ⇩CSV136 12%13 10%13 100%0 0%0 0%0 0%13 100%2 1%17 13%
Organic ⇩CSV6 1%1 17%1 100%0 0%0 0%0 0%1 100%0 0%1 17%
All suppliers ⇩CSV1,15532 3%32 100%0 0%0 0%1 3%31 97%17 1%77 7%

Sun · Aug 30 — 1,063 leads · 33 dupes (3%)

Could we have stopped them? 33 preventable (100%, on the suppression list) · 0 unpreventable (0%, same-day via another supplier) · 0 supplier double-send (0%, same day, same supplier)
SupplierLeadsDuplicates (≤15d)PreventableUnpreventableDouble-sendFrom themselvesFrom other suppliersRe-enquiry 16–30dRe-enquiry 31d+
Blue Rooms ⇩CSV629 59%9 1%9 100%0 0%0 0%0 0%9 100%4 1%44 7%
Lead Pronto ⇩CSV222 21%10 5%10 100%0 0%0 0%0 0%10 100%4 2%9 4%
Alan ⇩CSV206 19%13 6%13 100%0 0%0 0%1 8%12 92%2 1%17 8%
Organic ⇩CSV6 1%1 17%1 100%0 0%0 0%1 100%0 0%0 0%0 0%
All suppliers ⇩CSV1,06333 3%33 100%0 0%0 0%2 6%31 94%10 1%70 7%

Mon · Aug 31 — 1,021 leads · 33 dupes (3%)

Could we have stopped them? 33 preventable (100%, on the suppression list) · 0 unpreventable (0%, same-day via another supplier) · 0 supplier double-send (0%, same day, same supplier)
SupplierLeadsDuplicates (≤15d)PreventableUnpreventableDouble-sendFrom themselvesFrom other suppliersRe-enquiry 16–30dRe-enquiry 31d+
Blue Rooms ⇩CSV586 57%11 2%11 100%0 0%0 0%0 0%11 100%7 1%30 5%
Lead Pronto ⇩CSV237 23%12 5%12 100%0 0%0 0%0 0%12 100%3 1%17 7%
Alan ⇩CSV192 19%8 4%8 100%0 0%0 0%0 0%8 100%4 2%15 8%
Organic ⇩CSV6 1%2 33%2 100%0 0%0 0%0 0%2 100%0 0%1 17%
All suppliers ⇩CSV1,02133 3%33 100%0 0%0 0%0 0%33 100%14 1%63 6%
Every marketing code in August 2026sorted by worst duplicate rate first (among codes with 20+ leads, so tiny codes don't distort it). Click any column header to re-sort (e.g. Dupes for biggest absolute waste). Rate colour: red ≥30%, amber ≥20%.
Rejected & removed — August 2026. Leads that came in but were binned when cleaning — they are NOT in the counts on the other tabs. 2,307 rejected + 8,449 removed = 10,756 filtered out.
4,292 were binned as a Duplicate / Previous Client — add these to the 1,058 counted duplicates for a TRUE duplicate total of 5,350.  ·  2,240 were "Inappropriate" (bad quality — the GX problem).

By supplier

SupplierRejectedRemovedTotalInappropriateDuplicate
Blue Rooms9253,1224,0471,3491,049
Lead Pronto2811,3171,598300684
Boost50502
Alan3961,4581,8542111,047
Organic301561863149
Neil6702,3963,0663771,361

Top reasons (rejected + removed)

ReasonCount
Duplicate2,875
Inappropriate2,240
Blocked1,158
Pro portfolio881
DO NOT CALL852
Previous Client711
DUPLICATE Lead706
Wrong Number407
Too young/old306
No Photo179
Out Of State130
Been to Us Already119
Not Suitable67
Unemployed Undocumented38
Too Young33
Spam32
No English Spoken22
Blue Rooms — 345 duplicates (≤15d) in August 2026 (2,608 duplicated people incl. later re-enquiries). Everything for Blue Rooms is below: day-by-day, when repeats came back, rejected/removed, and where they originally came from. The full person-by-person list is the CSV download.
⇩ Download every Blue Rooms duplicate lead (CSV)

When Blue Rooms's repeats came back

Gap since that person's previous lead. ≤15 days = a duplicate; 16+ days = a re-enquiry (not counted as a dupe). 658 came back the same day617 of those via a different supplier (overlap paid twice).
Days since previous leadCountShare
Same day65823%
1–7 days2328%
8–15 days1134%
16–30 days re-enquiry33812%
31–60 days re-enquiry38814%
61–90 days re-enquiry32511%
91–120 days re-enquiry1917%
121+ days re-enquiry59621%

Where Blue Rooms's duplicates originally came from

Originally fromPeopleShare
Blue Rooms re-sent1,51758.2%
from Alan71227.3%
from Lead Pronto2208.4%
from Boost1555.9%
from Organic40.2%
Lead Pronto — 305 duplicates (≤15d) in August 2026 (873 duplicated people incl. later re-enquiries). Everything for Lead Pronto is below: day-by-day, when repeats came back, rejected/removed, and where they originally came from. The full person-by-person list is the CSV download.
⇩ Download every Lead Pronto duplicate lead (CSV)

When Lead Pronto's repeats came back

Gap since that person's previous lead. ≤15 days = a duplicate; 16+ days = a re-enquiry (not counted as a dupe). 425 came back the same day392 of those via a different supplier (overlap paid twice).
Days since previous leadCountShare
Same day42538%
1–7 days21419%
8–15 days918%
16–30 days re-enquiry898%
31–60 days re-enquiry928%
61–90 days re-enquiry777%
91–120 days re-enquiry131%
121+ days re-enquiry11811%

Where Lead Pronto's duplicates originally came from

Originally fromPeopleShare
Lead Pronto re-sent46753.5%
from Alan22726.0%
from Blue Rooms15517.8%
from Boost232.6%
from Organic10.1%
Alan — 362 duplicates (≤15d) in August 2026 (1,751 duplicated people incl. later re-enquiries). Everything for Alan is below: day-by-day, when repeats came back, rejected/removed, and where they originally came from. The full person-by-person list is the CSV download.
⇩ Download every Alan duplicate lead (CSV)

When Alan's repeats came back

Gap since that person's previous lead. ≤15 days = a duplicate; 16+ days = a re-enquiry (not counted as a dupe). 370 came back the same day299 of those via a different supplier (overlap paid twice).
Days since previous leadCountShare
Same day37021%
1–7 days24114%
8–15 days1217%
16–30 days re-enquiry1378%
31–60 days re-enquiry17610%
61–90 days re-enquiry1277%
91–120 days re-enquiry1348%
121+ days re-enquiry46226%

Where Alan's duplicates originally came from

Originally fromPeopleShare
Alan re-sent1,13564.8%
from Boost20711.8%
from Blue Rooms20311.6%
from Lead Pronto19811.3%
from Organic80.5%
Organic — 46 duplicates (≤15d) in August 2026 (80 duplicated people incl. later re-enquiries). Everything for Organic is below: day-by-day, when repeats came back, rejected/removed, and where they originally came from. The full person-by-person list is the CSV download.
⇩ Download every Organic duplicate lead (CSV)

When Organic's repeats came back

Gap since that person's previous lead. ≤15 days = a duplicate; 16+ days = a re-enquiry (not counted as a dupe). 169 came back the same day56 of those via a different supplier (overlap paid twice).
Days since previous leadCountShare
Same day16969%
1–7 days3615%
8–15 days104%
16–30 days re-enquiry52%
31–60 days re-enquiry42%
61–90 days re-enquiry42%
91–120 days re-enquiry42%
121+ days re-enquiry125%

Where Organic's duplicates originally came from

Originally fromPeopleShare
Organic re-sent4758.8%
from Alan1721.3%
from Blue Rooms1215.0%
from Boost33.8%
from Lead Pronto11.3%
Raw lead rows scanned across the 12-month window: 699,484 · 221,168 recycled rows excluded · matched by phone → email → name. Studio 1 Automation.