Studio 1 — Viewer Performance

Clients Seen

Sold

No Sale

57.1%

Close Rate

$7,550

Cash Taken

22.7%

Cash Up Front

$594

Up Front / Sale >$300

$33,225

Total Revenue

$2,769

Avg Sale

9 No Sale 2 Photos Only (<$1K) 0 Pkg Paid in Full 10 Pkg Financed

Viewer Breakdown (3 viewers)

Excluded (not viewers): Tyesha H, Alejandro P, Colin Blackman, Caet W, Lee F, Francisco M, Natalia Granado. Their bookings are left out of the table and the totals.

#	Viewer	Seen	Sold	No Sale	Close Rate	Cash Taken	% Up Front	Avg Up Front >$300	Photos	Pkg Fin	Avg Sale	Revenue
1	Dawn B	10	7	3	70.0%	$3,150	15.7%	$432 (7)	0	7	$2,875	$20,125
2	Kriss A	9	3	6	33.3%	$2,200	25.3%	$633 (3)	1	2	$2,900	$8,700
3	Samuel G	2	2	0	100.0%	$2,200	50.0%	$1,100 (2)	1	1	$2,200	$4,400
	TOTAL	21	12	9	57.1%	$7,550	22.7%	$594 (12)	2	10	$2,769	$33,225

Client Type Breakdown — By Booking Deposit (Deposit Paid)

Three client types based on what they paid at booking — $50+, $25, or $0

Head-to-Head Comparison

Metric	$50+ Deposit	$25 Deposit	$0 Deposit
Clients Seen	18	2	1
Sold	11	1	0
Close Rate	61.1%	50.0%	0.0%
Avg Sale	$2,655	$4,025	$0
Total Revenue	$29,200	$4,025	$0
Cash Taken	$7,100	$450	$0
Avg Cash/Sale	$645	$450	$0
% Taken Upfront	24.3%	11.2%	0.0%
Photos Only	2 (18%)	0 (0%)	0 (0%)
Pkg Paid in Full	0 (0%)	0 (0%)	0 (0%)
Pkg Financed	9 (82%)	1 (100%)	0 (0%)
Outstanding	$22,100	$3,575	$0

$50+ Booking Deposit

86% of clients 88% of revenue

Seen

Sold

No Sale

61.1%

Close Rate

$2,655

Avg Sale

$7,100

Cash Taken

24.3%

% Upfront

$29,200

Revenue

Sale Type Breakdown

2 Photos Only (avg $400) 0 Pkg Paid in Full (avg $0) 9 Pkg Financed (avg $3,111)

Money

Collected: $7,100 Outstanding: $22,100 Avg cash/sale: $645

Upfront collection

24.3%

#	Viewer	Seen	Sold	No Sale	Close Rate	Cash Taken	Photos	Fin	Avg Sale	% Upfront	Revenue
1	Dawn B	8	6	2	75.0%	$2,700	0	6	$2,683	16.8%	$16,100
2	Kriss A	8	3	5	37.5%	$2,200	1	2	$2,900	25.3%	$8,700
3	Samuel G	2	2	0	100.0%	$2,200	1	1	$2,200	50.0%	$4,400
	TOTAL	18	11	7	61.1%	$7,100	2	9	$2,655	24.3%	$29,200

$25 Booking Deposit

10% of clients 12% of revenue

Seen

Sold

No Sale

50.0%

Close Rate

$4,025

Avg Sale

$450

Cash Taken

11.2%

% Upfront

$4,025

Revenue

Sale Type Breakdown

0 Photos Only (avg $0) 0 Pkg Paid in Full (avg $0) 1 Pkg Financed (avg $4,000)

Money

Collected: $450 Outstanding: $3,575 Avg cash/sale: $450

Upfront collection

11.2%

#	Viewer	Seen	Sold	No Sale	Close Rate	Cash Taken	Photos	PIF	Fin	Avg Sale	% Upfront	Revenue
1	Dawn B	2	1	1	50.0%	$450	0	0	1	$4,025	11.2%	$4,025
	TOTAL	2	1	1	50.0%	$450	0	0	1	$4,025	11.2%	$4,025

$0 Booking Deposit

5% of clients 0% of revenue

Seen

Sold

No Sale

0.0%

Close Rate

Avg Sale

Cash Taken

0.0%

% Upfront

Revenue

Sale Type Breakdown

0 Photos Only (avg $0) 0 Pkg Paid in Full (avg $0) 0 Pkg Financed (avg $0)

Money

Collected: $0 Outstanding: $0 Avg cash/sale: $0

Upfront collection

0.0%

#	Viewer	Seen	Sold	No Sale	Close Rate	Cash Taken	Photos	PIF	Fin	Avg Sale	% Upfront	Revenue
1	Kriss A	1	0	1	0.0%	$0	0	0	0	$0	0.0%	$0
	TOTAL	1	0	1	0.0%	$0	0	0	0	$0	0.0%	$0

Viewer Head-to-Head — By Deposit Tier

How each viewer performs with $50+, $25, and $0 deposit clients — sorted by total cash taken (min 3 clients). % = cash taken as % of financed/sold revenue

Viewer	Total Cash	$50+ Booking Deposit							$25 Booking Deposit							$0 Booking Deposit
Viewer	Total Cash	Seen	Sold	Close	Avg	Cash	Rev	%	Seen	Sold	Close	Avg	Cash	Rev	%	Seen	Sold	Close	Avg	Cash	Rev	%
Dawn B	$3,150	8	6	75%	$2,683	$2,700	$16,100	17%	2	1	50%	$4,025	$450	$4,025	11%	—
Kriss A	$2,200	8	3	38%	$2,900	$2,200	$8,700	25%	—							1	0	0%	$0	$0	$0	0%
TOTAL	$5,350	16	9	56%	$2,756	$4,900	$24,800	20%	2	1	50%	$4,025	$450	$4,025	11%	1	0	0%	$0	$0	$0	0%

City Breakdown

Houston 10 bookings $3,150 cash 15.7% up front $432 per sale >$300 $20,125 revenue

Viewer	Seen	Sold	No Sale	Close	Cash Taken	% Up Front	Avg Up Front >$300	Photos	PIF	Fin	Revenue
Dawn B	10	7	3	70%	$3,150	15.7%	$432 (7)	0	0	7	$20,125

Florida 9 bookings $2,200 cash 25.3% up front $633 per sale >$300 $8,700 revenue

Viewer	Seen	Sold	No Sale	Close	Cash Taken	% Up Front	Avg Up Front >$300	Photos	PIF	Fin	Revenue
Kriss A	9	3	6	33%	$2,200	25.3%	$633 (3)	1	0	2	$8,700

Chicago 2 bookings $2,200 cash 50.0% up front $1,100 per sale >$300 $4,400 revenue

Viewer	Seen	Sold	No Sale	Close	Cash Taken	% Up Front	Avg Up Front >$300	Photos	PIF	Fin	Revenue
Samuel G	2	2	0	100%	$2,200	50.0%	$1,100 (2)	1	0	1	$4,400

Clients Seen

Sold

No Sale

64.3%

Close Rate

$9,425

Cash Taken

33.5%

Cash Up Front

$1,144

Up Front / Sale >$300

$28,175

Total Revenue

$3,131

Avg Sale

5 No Sale 2 Photos Only (<$1K) 0 Pkg Paid in Full 7 Pkg Financed

Viewer Breakdown (3 viewers)

Excluded (not viewers): Tyesha H, Alejandro P, Colin Blackman, Caet W, Lee F, Francisco M, Natalia Granado. Their bookings are left out of the table and the totals.

#	Viewer	Seen	Sold	No Sale	Close Rate	Cash Taken	% Up Front	Avg Up Front >$300	Photos	Pkg Fin	Avg Sale	Revenue
1	Lauren B	6	5	1	83.3%	$3,750	23.6%	$913 (4)	1	4	$3,180	$15,900
2	Kriss A	7	3	4	42.9%	$4,875	58.9%	$1,567 (3)	1	2	$2,758	$8,275
3	Elly R	1	1	0	100.0%	$800	20.0%	$800 (1)	0	1	$4,000	$4,000
	TOTAL	14	9	5	64.3%	$9,425	33.5%	$1,144 (8)	2	7	$3,131	$28,175

Client Type Breakdown — By Booking Deposit (Deposit Paid)

Three client types based on what they paid at booking — $50+, $25, or $0

Head-to-Head Comparison

Metric	$50+ Deposit	$25 Deposit	$0 Deposit
Clients Seen	11	1	2
Sold	8	0	1
Close Rate	72.7%	0.0%	50.0%
Avg Sale	$3,019	$0	$4,000
Total Revenue	$24,150	$25	$4,000
Cash Taken	$8,600	$25	$800
Avg Cash/Sale	$1,075	$0	$800
% Taken Upfront	35.6%	100.0%	20.0%
Photos Only	2 (25%)	0 (0%)	0 (0%)
Pkg Paid in Full	0 (0%)	0 (0%)	0 (0%)
Pkg Financed	6 (75%)	0 (0%)	1 (100%)
Outstanding	$15,550	$0	$3,200

$50+ Booking Deposit

79% of clients 86% of revenue

Seen

Sold

No Sale

72.7%

Close Rate

$3,019

Avg Sale

$8,600

Cash Taken

35.6%

% Upfront

$24,150

Revenue

Sale Type Breakdown

2 Photos Only (avg $425) 0 Pkg Paid in Full (avg $0) 6 Pkg Financed (avg $3,850)

Money

Collected: $8,600 Outstanding: $15,550 Avg cash/sale: $1,075

Upfront collection

35.6%

#	Viewer	Seen	Sold	No Sale	Close Rate	Cash Taken	Photos	Fin	Avg Sale	% Upfront	Revenue
1	Lauren B	6	5	1	83.3%	$3,750	1	4	$3,180	23.6%	$15,900
2	Kriss A	5	3	2	60.0%	$4,850	1	2	$2,750	58.8%	$8,250
	TOTAL	11	8	3	72.7%	$8,600	2	6	$3,019	35.6%	$24,150

$25 Booking Deposit

7% of clients 0% of revenue

Seen

Sold

No Sale

0.0%

Close Rate

Avg Sale

$25

Cash Taken

100.0%

% Upfront

$25

Revenue

Sale Type Breakdown

0 Photos Only (avg $0) 0 Pkg Paid in Full (avg $0) 0 Pkg Financed (avg $0)

Money

Collected: $25 Outstanding: $0 Avg cash/sale: $0

Upfront collection

100.0%

#	Viewer	Seen	Sold	No Sale	Close Rate	Cash Taken	Photos	PIF	Fin	Avg Sale	% Upfront	Revenue
1	Kriss A	1	0	1	0.0%	$25	0	0	0	$0	100.0%	$25
	TOTAL	1	0	1	0.0%	$25	0	0	0	$0	100.0%	$25

$0 Booking Deposit

14% of clients 14% of revenue

Seen

Sold

No Sale

50.0%

Close Rate

$4,000

Avg Sale

$800

Cash Taken

20.0%

% Upfront

$4,000

Revenue

Sale Type Breakdown

0 Photos Only (avg $0) 0 Pkg Paid in Full (avg $0) 1 Pkg Financed (avg $4,000)

Money

Collected: $800 Outstanding: $3,200 Avg cash/sale: $800

Upfront collection

20.0%

#	Viewer	Seen	Sold	No Sale	Close Rate	Cash Taken	Fin	Avg Sale	% Upfront	Revenue
1	Elly R	1	1	0	100.0%	$800	1	$4,000	20.0%	$4,000
2	Kriss A	1	0	1	0.0%	$0	0	$0	0.0%	$0
	TOTAL	2	1	1	50.0%	$800	1	$4,000	20.0%	$4,000

Viewer Head-to-Head — By Deposit Tier

How each viewer performs with $50+, $25, and $0 deposit clients — sorted by total cash taken (min 3 clients). % = cash taken as % of financed/sold revenue

Viewer	Total Cash	$50+ Booking Deposit							$25 Booking Deposit							$0 Booking Deposit
Viewer	Total Cash	Seen	Sold	Close	Avg	Cash	Rev	%	Seen	Sold	Close	Avg	Cash	Rev	%	Seen	Sold	Close	Avg	Cash	Rev	%
Kriss A	$4,875	5	3	60%	$2,750	$4,850	$8,250	59%	1	0	0%	$0	$25	$25	100%	1	0	0%	$0	$0	$0	0%
Lauren B	$3,750	6	5	83%	$3,180	$3,750	$15,900	24%	—							—
TOTAL	$8,625	11	8	73%	$3,019	$8,600	$24,150	36%	1	0	0%	$0	$25	$25	100%	1	0	0%	$0	$0	$0	0%

City Breakdown

Dallas 7 bookings $4,550 cash 22.9% up front $890 per sale >$300 $19,900 revenue

Viewer	Seen	Sold	No Sale	Close	Cash Taken	% Up Front	Avg Up Front >$300	Photos	PIF	Fin	Revenue
Lauren B	6	5	1	83%	$3,750	23.6%	$913 (4)	1	0	4	$15,900
Elly R	1	1	0	100%	$800	20.0%	$800 (1)	0	0	1	$4,000

Florida 7 bookings $4,875 cash 58.9% up front $1,567 per sale >$300 $8,275 revenue

Viewer	Seen	Sold	No Sale	Close	Cash Taken	% Up Front	Avg Up Front >$300	Photos	PIF	Fin	Revenue
Kriss A	7	3	4	43%	$4,875	58.9%	$1,567 (3)	1	0	2	$8,275

Clients Seen

Sold

No Sale

57.7%

Close Rate

$26,979

Cash Taken

22.8%

Cash Up Front

$596

Up Front / Sale >$300

$118,449

Total Revenue

$2,632

Avg Sale

33 No Sale 10 Photos Only (<$1K) 0 Pkg Paid in Full 35 Pkg Financed

Viewer Breakdown (13 viewers)

Excluded (not viewers): Tyesha H, Alejandro P, Colin Blackman, Caet W, Lee F, Francisco M, Natalia Granado. Their bookings are left out of the table and the totals.

#	Viewer	Seen	Sold	No Sale	Close Rate	Cash Taken	% Up Front	Avg Up Front >$300	Photos	Pkg Fin	Avg Sale	Revenue
1	Dawn B	10	7	3	70.0%	$3,150	15.7%	$432 (7)	0	7	$2,875	$20,125
2	Kriss A	16	6	10	37.5%	$7,075	41.7%	$1,100 (6)	2	4	$2,829	$16,975
3	Lauren B	6	5	1	83.3%	$3,750	23.6%	$913 (4)	1	4	$3,180	$15,900
4	Elly R	9	5	4	55.6%	$2,700	20.8%	$510 (5)	1	4	$2,590	$12,950
5	Terri M	4	3	1	75.0%	$1,125	11.3%	$375 (3)	0	3	$3,333	$10,000
6	Angela K	5	4	1	80.0%	$1,200	12.2%	$367 (3)	1	3	$2,450	$9,800
7	Liz G	6	4	2	66.7%	$1,180	13.3%	$270 (4)	0	4	$2,225	$8,900
8	Josie R	5	3	2	60.0%	$1,949	23.1%	$633 (3)	1	2	$2,816	$8,449
9	Megan B	3	3	0	100.0%	$1,300	15.5%	$433 (3)	1	2	$2,800	$8,400
10	Samuel G	3	2	1	66.7%	$2,200	50.0%	$1,100 (2)	1	1	$2,200	$4,400
11	Jodi S	8	3	5	37.5%	$1,350	52.9%	$367 (3)	2	1	$850	$2,550
12	Alex V	2	0	2	0.0%	$0	0.0%	—	0	0	$0	$0
13	Naomi W	1	0	1	0.0%	$0	0.0%	—	0	0	$0	$0
	TOTAL	78	45	33	57.7%	$26,979	22.8%	$596 (43)	10	35	$2,632	$118,449

Client Type Breakdown — By Booking Deposit (Deposit Paid)

Three client types based on what they paid at booking — $50+, $25, or $0

Head-to-Head Comparison

Metric	$50+ Deposit	$25 Deposit	$0 Deposit
Clients Seen	64	4	10
Sold	42	2	1
Close Rate	65.6%	50.0%	10.0%
Avg Sale	$2,619	$2,225	$4,000
Total Revenue	$110,000	$4,449	$4,000
Cash Taken	$25,305	$874	$800
Avg Cash/Sale	$603	$437	$800
% Taken Upfront	23.0%	19.6%	20.0%
Photos Only	9 (21%)	1 (50%)	0 (0%)
Pkg Paid in Full	0 (0%)	0 (0%)	0 (0%)
Pkg Financed	33 (79%)	1 (50%)	1 (100%)
Outstanding	$84,695	$3,575	$3,200

$50+ Booking Deposit

82% of clients 93% of revenue

Seen

Sold

No Sale

65.6%

Close Rate

$2,619

Avg Sale

$25,305

Cash Taken

23.0%

% Upfront

$110,000

Revenue

Sale Type Breakdown

9 Photos Only (avg $433) 0 Pkg Paid in Full (avg $0) 33 Pkg Financed (avg $3,179)

Money

Collected: $25,305 Outstanding: $84,695 Avg cash/sale: $603

Upfront collection

23.0%

#	Viewer	Seen	Sold	No Sale	Close Rate	Cash Taken	Photos	Fin	Avg Sale	% Upfront	Revenue
1	Kriss A	13	6	7	46.2%	$7,050	2	4	$2,825	41.6%	$16,950
2	Dawn B	8	6	2	75.0%	$2,700	0	6	$2,683	16.8%	$16,100
3	Lauren B	6	5	1	83.3%	$3,750	1	4	$3,180	23.6%	$15,900
4	Terri M	3	3	0	100.0%	$1,125	0	3	$3,333	11.3%	$10,000
5	Angela K	5	4	1	80.0%	$1,200	1	3	$2,450	12.2%	$9,800
6	Elly R	7	4	3	57.1%	$1,900	1	3	$2,238	21.2%	$8,950
7	Liz G	6	4	2	66.7%	$1,180	0	4	$2,225	13.3%	$8,900
8	Megan B	3	3	0	100.0%	$1,300	1	2	$2,800	15.5%	$8,400
9	Josie R	3	2	1	66.7%	$1,550	0	2	$4,025	19.3%	$8,050
10	Samuel G	2	2	0	100.0%	$2,200	1	1	$2,200	50.0%	$4,400
11	Jodi S	8	3	5	37.5%	$1,350	2	1	$850	52.9%	$2,550
	TOTAL	64	42	22	65.6%	$25,305	9	33	$2,619	23.0%	$110,000

$25 Booking Deposit

5% of clients 4% of revenue

Seen

Sold

No Sale

50.0%

Close Rate

$2,225

Avg Sale

$874

Cash Taken

19.6%

% Upfront

$4,449

Revenue

Sale Type Breakdown

1 Photos Only (avg $399) 0 Pkg Paid in Full (avg $0) 1 Pkg Financed (avg $4,000)

Money

Collected: $874 Outstanding: $3,575 Avg cash/sale: $437

Upfront collection

19.6%

#	Viewer	Seen	Sold	No Sale	Close Rate	Cash Taken	Photos	Fin	Avg Sale	% Upfront	Revenue
1	Dawn B	2	1	1	50.0%	$450	0	1	$4,025	11.2%	$4,025
2	Josie R	1	1	0	100.0%	$399	1	0	$399	100.0%	$399
3	Kriss A	1	0	1	0.0%	$25	0	0	$0	100.0%	$25
	TOTAL	4	2	2	50.0%	$874	1	1	$2,225	19.6%	$4,449

$0 Booking Deposit

13% of clients 3% of revenue

Seen

Sold

No Sale

10.0%

Close Rate

$4,000

Avg Sale

$800

Cash Taken

20.0%

% Upfront

$4,000

Revenue

Sale Type Breakdown

0 Photos Only (avg $0) 0 Pkg Paid in Full (avg $0) 1 Pkg Financed (avg $4,000)

Money

Collected: $800 Outstanding: $3,200 Avg cash/sale: $800

Upfront collection

20.0%

#	Viewer	Seen	Sold	No Sale	Close Rate	Cash Taken	Fin	Avg Sale	% Upfront	Revenue
1	Elly R	2	1	1	50.0%	$800	1	$4,000	20.0%	$4,000
2	Kriss A	2	0	2	0.0%	$0	0	$0	0.0%	$0
3	Terri M	1	0	1	0.0%	$0	0	$0	0.0%	$0
4	Josie R	1	0	1	0.0%	$0	0	$0	0.0%	$0
5	Samuel G	1	0	1	0.0%	$0	0	$0	0.0%	$0
6	Alex V	2	0	2	0.0%	$0	0	$0	0.0%	$0
7	Naomi W	1	0	1	0.0%	$0	0	$0	0.0%	$0
	TOTAL	10	1	9	10.0%	$800	1	$4,000	20.0%	$4,000

Viewer Head-to-Head — By Deposit Tier

How each viewer performs with $50+, $25, and $0 deposit clients — sorted by total cash taken (min 3 clients). % = cash taken as % of financed/sold revenue

Viewer	Total Cash	$50+ Booking Deposit							$25 Booking Deposit							$0 Booking Deposit
Viewer	Total Cash	Seen	Sold	Close	Avg	Cash	Rev	%	Seen	Sold	Close	Avg	Cash	Rev	%	Seen	Sold	Close	Avg	Cash	Rev	%
Kriss A	$7,075	13	6	46%	$2,825	$7,050	$16,950	42%	1	0	0%	$0	$25	$25	100%	2	0	0%	$0	$0	$0	0%
Lauren B	$3,750	6	5	83%	$3,180	$3,750	$15,900	24%	—							—
Dawn B	$3,150	8	6	75%	$2,683	$2,700	$16,100	17%	2	1	50%	$4,025	$450	$4,025	11%	—
Elly R	$2,700	7	4	57%	$2,238	$1,900	$8,950	21%	—							2	1	50%	$4,000	$800	$4,000	20%
Samuel G	$2,200	2	2	100%	$2,200	$2,200	$4,400	50%	—							1	0	0%	$0	$0	$0	0%
Josie R	$1,949	3	2	67%	$4,025	$1,550	$8,050	19%	1	1	100%	$399	$399	$399	100%	1	0	0%	$0	$0	$0	0%
Jodi S	$1,350	8	3	38%	$850	$1,350	$2,550	53%	—							—
Megan B	$1,300	3	3	100%	$2,800	$1,300	$8,400	15%	—							—
Angela K	$1,200	5	4	80%	$2,450	$1,200	$9,800	12%	—							—
Liz G	$1,180	6	4	67%	$2,225	$1,180	$8,900	13%	—							—
Terri M	$1,125	3	3	100%	$3,333	$1,125	$10,000	11%	—							1	0	0%	$0	$0	$0	0%
TOTAL	$26,979	64	42	66%	$2,619	$25,305	$110,000	23%	4	2	50%	$2,225	$874	$4,449	20%	7	1	14%	$4,000	$800	$4,000	20%

City Breakdown

Houston 15 bookings $4,350 cash 14.5% up front $413 per sale >$300 $29,925 revenue

Viewer	Seen	Sold	No Sale	Close	Cash Taken	% Up Front	Avg Up Front >$300	Photos	PIF	Fin	Revenue
Dawn B	10	7	3	70%	$3,150	15.7%	$432 (7)	0	0	7	$20,125
Angela K	5	4	1	80%	$1,200	12.2%	$367 (3)	1	0	3	$9,800

Dallas 15 bookings $6,450 cash 22.4% up front $689 per sale >$300 $28,850 revenue

Viewer	Seen	Sold	No Sale	Close	Cash Taken	% Up Front	Avg Up Front >$300	Photos	PIF	Fin	Revenue
Lauren B	6	5	1	83%	$3,750	23.6%	$913 (4)	1	0	4	$15,900
Elly R	9	5	4	56%	$2,700	20.8%	$510 (5)	1	0	4	$12,950

Florida 22 bookings $8,200 cash 30.4% up front $858 per sale >$300 $26,975 revenue

Viewer	Seen	Sold	No Sale	Close	Cash Taken	% Up Front	Avg Up Front >$300	Photos	Fin	Revenue
Kriss A	16	6	10	38%	$7,075	41.7%	$1,100 (6)	2	4	$16,975
Terri M	4	3	1	75%	$1,125	11.3%	$375 (3)	0	3	$10,000
Alex V	2	0	2	0%	$0	0.0%	—	0	0	$0

Chicago 6 bookings $3,500 cash 27.3% up front $700 per sale >$300 $12,800 revenue

Viewer	Seen	Sold	No Sale	Close	Cash Taken	% Up Front	Avg Up Front >$300	Photos	PIF	Fin	Revenue
Megan B	3	3	0	100%	$1,300	15.5%	$433 (3)	1	0	2	$8,400
Samuel G	3	2	1	67%	$2,200	50.0%	$1,100 (2)	1	0	1	$4,400

Nashville 6 bookings $1,180 cash 13.3% up front $270 per sale >$300 $8,900 revenue

Viewer	Seen	Sold	No Sale	Close	Cash Taken	% Up Front	Avg Up Front >$300	Photos	PIF	Fin	Revenue
Liz G	6	4	2	67%	$1,180	13.3%	$270 (4)	0	0	4	$8,900

New York 5 bookings $1,949 cash 23.1% up front $633 per sale >$300 $8,449 revenue

Viewer	Seen	Sold	No Sale	Close	Cash Taken	% Up Front	Avg Up Front >$300	Photos	PIF	Fin	Revenue
Josie R	5	3	2	60%	$1,949	23.1%	$633 (3)	1	0	2	$8,449

Boston 9 bookings $1,350 cash 52.9% up front $367 per sale >$300 $2,550 revenue

Viewer	Seen	Sold	No Sale	Close	Cash Taken	% Up Front	Avg Up Front >$300	Photos	PIF	Fin	Revenue
Jodi S	8	3	5	38%	$1,350	52.9%	$367 (3)	2	0	1	$2,550
Naomi W	1	0	1	0%	$0	0.0%	—	0	0	0	$0

372

Clients Seen

254

Sold

118

No Sale

68.3%

Close Rate

$273,796

Cash Taken

41.7%

Cash Up Front

$1,095

Up Front / Sale >$300

$656,185

Total Revenue

$2,583

Avg Sale

118 No Sale 63 Photos Only (<$1K) 42 Pkg Paid in Full 149 Pkg Financed

Viewer Breakdown (16 viewers)

Excluded (not viewers): Tyesha H, Alejandro P, Colin Blackman, Caet W, Lee F, Francisco M, Natalia Granado. Their bookings are left out of the table and the totals.

#	Viewer	Seen	Sold	No Sale	Close Rate	Cash Taken	% Up Front	Avg Up Front >$300	Photos	Pkg PIF	Pkg Fin	Avg Sale	Revenue
1	Samuel G	42	33	9	78.6%	$43,135	53.1%	$1,297 (33)	9	7	17	$2,461	$81,205
2	Naomi W	26	20	6	76.9%	$14,935	22.4%	$773 (19)	2	0	18	$3,339	$66,785
3	Angela K	28	22	6	78.6%	$20,550	30.9%	$1,008 (20)	4	3	15	$3,027	$66,600
4	Elly R	44	31	13	70.5%	$33,180	50.6%	$1,014 (28)	12	4	15	$2,115	$65,550
5	Josie R	24	17	7	70.8%	$24,387	43.6%	$1,411 (17)	3	4	10	$3,294	$55,997
6	Liz G	22	18	4	81.8%	$15,730	34.2%	$912 (17)	5	2	11	$2,558	$46,050
7	Alex V	24	19	5	79.2%	$17,575	38.6%	$922 (19)	0	5	14	$2,397	$45,550
8	Audra T	27	17	10	63.0%	$13,650	30.7%	$814 (16)	3	2	12	$2,619	$44,525
9	Terri M	27	16	11	59.3%	$23,650	53.4%	$1,456 (16)	3	6	7	$2,769	$44,300
10	Rachel S	27	15	12	55.6%	$20,700	59.8%	$1,527 (13)	5	3	7	$2,307	$34,600
11	Debra W	16	9	7	56.3%	$13,300	57.8%	$1,450 (9)	3	3	3	$2,556	$23,000
12	Kriss A	23	8	15	34.8%	$17,266	78.1%	$2,374 (7)	4	2	2	$2,763	$22,100
13	Dawn B	15	8	7	53.3%	$4,625	21.9%	$541 (8)	1	0	7	$2,641	$21,125
14	Megan B	12	10	2	83.3%	$3,213	15.8%	$351 (9)	4	0	6	$2,040	$20,398
15	Jodi S	10	7	3	70.0%	$6,250	51.2%	$967 (6)	3	1	3	$1,743	$12,200
16	Lauren B	5	4	1	80.0%	$1,650	26.6%	$413 (4)	2	0	2	$1,550	$6,200
	TOTAL	372	254	118	68.3%	$273,796	41.7%	$1,095 (241)	63	42	149	$2,583	$656,185

Client Type Breakdown — By Booking Deposit (Deposit Paid)

Three client types based on what they paid at booking — $50+, $25, or $0

Head-to-Head Comparison

Metric	$50+ Deposit	$25 Deposit	$0 Deposit
Clients Seen	321	22	29
Sold	235	17	2
Close Rate	73.2%	77.3%	6.9%
Avg Sale	$2,635	$1,922	$2,200
Total Revenue	$619,112	$32,673	$4,400
Cash Taken	$263,532	$9,464	$800
Avg Cash/Sale	$1,121	$557	$400
% Taken Upfront	42.6%	29.0%	18.2%
Photos Only	56 (24%)	6 (35%)	1 (50%)
Pkg Paid in Full	41 (17%)	1 (6%)	0 (0%)
Pkg Financed	138 (59%)	10 (59%)	1 (50%)
Outstanding	$355,580	$23,209	$3,600

$50+ Booking Deposit

86% of clients 94% of revenue

321

Seen

235

Sold

No Sale

73.2%

Close Rate

$2,635

Avg Sale

$263,532

Cash Taken

42.6%

% Upfront

$619,112

Revenue

Sale Type Breakdown

56 Photos Only (avg $455) 41 Pkg Paid in Full (avg $3,672) 138 Pkg Financed (avg $3,179)

Money

Collected: $263,532 Outstanding: $355,580 Avg cash/sale: $1,121

Upfront collection

42.6%

#	Viewer	Seen	Sold	No Sale	Close Rate	Cash Taken	Photos	PIF	Fin	Avg Sale	% Upfront	Revenue
1	Samuel G	37	32	5	86.5%	$42,835	9	7	16	$2,488	53.8%	$79,630
2	Naomi W	24	20	4	83.3%	$14,935	2	0	18	$3,339	22.4%	$66,785
3	Elly R	42	31	11	73.8%	$33,180	12	4	15	$2,115	50.6%	$65,550
4	Angela K	24	18	6	75.0%	$15,200	4	2	12	$2,922	28.9%	$52,600
5	Josie R	21	14	7	66.7%	$23,797	2	4	8	$3,614	47.0%	$50,598
6	Terri M	22	16	6	72.7%	$23,650	3	6	7	$2,769	53.4%	$44,300
7	Alex V	19	18	1	94.7%	$17,400	0	5	13	$2,447	39.5%	$44,050
8	Audra T	23	15	8	65.2%	$12,800	2	2	11	$2,673	31.9%	$40,100
9	Liz G	18	14	4	77.8%	$14,380	3	2	9	$2,807	36.6%	$39,300
10	Rachel S	24	14	10	58.3%	$20,500	4	3	7	$2,457	59.6%	$34,400
11	Debra W	14	9	5	64.3%	$13,300	3	3	3	$2,556	57.8%	$23,000
12	Kriss A	19	8	11	42.1%	$17,266	4	2	2	$2,763	78.1%	$22,100
13	Dawn B	13	7	6	53.8%	$3,800	0	0	7	$2,900	18.7%	$20,300
14	Megan B	8	8	0	100.0%	$2,589	3	0	5	$2,250	14.4%	$17,999
15	Jodi S	9	7	2	77.8%	$6,250	3	1	3	$1,743	51.2%	$12,200
16	Lauren B	4	4	0	100.0%	$1,650	2	0	2	$1,550	26.6%	$6,200
	TOTAL	321	235	86	73.2%	$263,532	56	41	138	$2,635	42.6%	$619,112

$25 Booking Deposit

6% of clients 5% of revenue

Seen

Sold

No Sale

77.3%

Close Rate

$1,922

Avg Sale

$9,464

Cash Taken

29.0%

% Upfront

$32,673

Revenue

Sale Type Breakdown

6 Photos Only (avg $425) 1 Pkg Paid in Full (avg $4,000) 10 Pkg Financed (avg $2,600)

Money

Collected: $9,464 Outstanding: $23,209 Avg cash/sale: $557

Upfront collection

29.0%

#	Viewer	Seen	Sold	No Sale	Close Rate	Cash Taken	Photos	PIF	Fin	Avg Sale	% Upfront	Revenue
1	Angela K	4	4	0	100.0%	$5,350	0	1	3	$3,500	38.2%	$14,000
2	Liz G	4	4	0	100.0%	$1,350	2	0	2	$1,688	20.0%	$6,750
3	Audra T	2	1	1	50.0%	$450	0	0	1	$4,025	11.2%	$4,025
4	Megan B	2	2	0	100.0%	$624	1	0	1	$1,200	26.0%	$2,399
5	Samuel G	4	1	3	25.0%	$300	0	0	1	$1,575	19.0%	$1,575
6	Alex V	1	1	0	100.0%	$175	0	0	1	$1,500	11.7%	$1,500
7	Josie R	2	2	0	100.0%	$190	1	0	1	$700	13.6%	$1,399
8	Dawn B	1	1	0	100.0%	$825	1	0	0	$825	100.0%	$825
9	Rachel S	2	1	1	50.0%	$200	1	0	0	$200	100.0%	$200
	TOTAL	22	17	5	77.3%	$9,464	6	1	10	$1,922	29.0%	$32,673

$0 Booking Deposit

8% of clients 1% of revenue

Seen

Sold

No Sale

6.9%

Close Rate

$2,200

Avg Sale

$800

Cash Taken

18.2%

% Upfront

$4,400

Revenue

Sale Type Breakdown

1 Photos Only (avg $400) 0 Pkg Paid in Full (avg $0) 1 Pkg Financed (avg $4,000)

Money

Collected: $800 Outstanding: $3,600 Avg cash/sale: $400

Upfront collection

18.2%

#	Viewer	Seen	Sold	No Sale	Close Rate	Cash Taken	Photos	Fin	Avg Sale	% Upfront	Revenue
1	Josie R	1	1	0	100.0%	$400	0	1	$4,000	10.0%	$4,000
2	Audra T	2	1	1	50.0%	$400	1	0	$400	100.0%	$400
3	Samuel G	1	0	1	0.0%	$0	0	0	$0	0.0%	$0
4	Naomi W	2	0	2	0.0%	$0	0	0	$0	0.0%	$0
5	Elly R	2	0	2	0.0%	$0	0	0	$0	0.0%	$0
6	Alex V	4	0	4	0.0%	$0	0	0	$0	0.0%	$0
7	Terri M	5	0	5	0.0%	$0	0	0	$0	0.0%	$0
8	Rachel S	1	0	1	0.0%	$0	0	0	$0	0.0%	$0
9	Debra W	2	0	2	0.0%	$0	0	0	$0	0.0%	$0
10	Kriss A	4	0	4	0.0%	$0	0	0	$0	0.0%	$0
11	Dawn B	1	0	1	0.0%	$0	0	0	$0	0.0%	$0
12	Megan B	2	0	2	0.0%	$0	0	0	$0	0.0%	$0
13	Jodi S	1	0	1	0.0%	$0	0	0	$0	0.0%	$0
14	Lauren B	1	0	1	0.0%	$0	0	0	$0	0.0%	$0
	TOTAL	29	2	27	6.9%	$800	1	1	$2,200	18.2%	$4,400

Viewer Head-to-Head — By Deposit Tier

How each viewer performs with $50+, $25, and $0 deposit clients — sorted by total cash taken (min 3 clients). % = cash taken as % of financed/sold revenue

Viewer	Total Cash	$50+ Booking Deposit							$25 Booking Deposit							$0 Booking Deposit
Viewer	Total Cash	Seen	Sold	Close	Avg	Cash	Rev	%	Seen	Sold	Close	Avg	Cash	Rev	%	Seen	Sold	Close	Avg	Cash	Rev	%
Samuel G	$43,135	37	32	86%	$2,488	$42,835	$79,630	54%	4	1	25%	$1,575	$300	$1,575	19%	1	0	0%	$0	$0	$0	0%
Elly R	$33,180	42	31	74%	$2,115	$33,180	$65,550	51%	—							2	0	0%	$0	$0	$0	0%
Josie R	$24,387	21	14	67%	$3,614	$23,797	$50,598	47%	2	2	100%	$700	$190	$1,399	14%	1	1	100%	$4,000	$400	$4,000	10%
Terri M	$23,650	22	16	73%	$2,769	$23,650	$44,300	53%	—							5	0	0%	$0	$0	$0	0%
Rachel S	$20,700	24	14	58%	$2,457	$20,500	$34,400	60%	2	1	50%	$200	$200	$200	100%	1	0	0%	$0	$0	$0	0%
Angela K	$20,550	24	18	75%	$2,922	$15,200	$52,600	29%	4	4	100%	$3,500	$5,350	$14,000	38%	—
Alex V	$17,575	19	18	95%	$2,447	$17,400	$44,050	40%	1	1	100%	$1,500	$175	$1,500	12%	4	0	0%	$0	$0	$0	0%
Kriss A	$17,266	19	8	42%	$2,763	$17,266	$22,100	78%	—							4	0	0%	$0	$0	$0	0%
Liz G	$15,730	18	14	78%	$2,807	$14,380	$39,300	37%	4	4	100%	$1,688	$1,350	$6,750	20%	—
Naomi W	$14,935	24	20	83%	$3,339	$14,935	$66,785	22%	—							2	0	0%	$0	$0	$0	0%
Audra T	$13,650	23	15	65%	$2,673	$12,800	$40,100	32%	2	1	50%	$4,025	$450	$4,025	11%	2	1	50%	$400	$400	$400	100%
Debra W	$13,300	14	9	64%	$2,556	$13,300	$23,000	58%	—							2	0	0%	$0	$0	$0	0%
Jodi S	$6,250	9	7	78%	$1,743	$6,250	$12,200	51%	—							1	0	0%	$0	$0	$0	0%
Dawn B	$4,625	13	7	54%	$2,900	$3,800	$20,300	19%	1	1	100%	$825	$825	$825	100%	1	0	0%	$0	$0	$0	0%
Megan B	$3,213	8	8	100%	$2,250	$2,589	$17,999	14%	2	2	100%	$1,200	$624	$2,399	26%	2	0	0%	$0	$0	$0	0%
Lauren B	$1,650	4	4	100%	$1,550	$1,650	$6,200	27%	—							1	0	0%	$0	$0	$0	0%
TOTAL	$273,796	321	235	73%	$2,635	$263,532	$619,112	43%	22	17	77%	$1,922	$9,464	$32,673	29%	29	2	7%	$2,200	$800	$4,400	18%

City Breakdown

Florida 96 bookings $71,941 cash 46.2% up front $1,234 per sale >$300 $155,825 revenue

Viewer	Seen	Sold	No Sale	Close	Cash Taken	% Up Front	Avg Up Front >$300	Photos	PIF	Fin	Revenue
Alex V	24	19	5	79%	$17,575	38.6%	$922 (19)	0	5	14	$45,550
Audra T	27	17	10	63%	$13,650	30.7%	$814 (16)	3	2	12	$44,525
Terri M	27	16	11	59%	$23,650	53.4%	$1,456 (16)	3	6	7	$44,300
Kriss A	18	7	11	39%	$17,066	79.6%	$2,744 (6)	3	2	2	$21,450

Chicago 54 bookings $46,348 cash 45.6% up front $1,095 per sale >$300 $101,603 revenue

Viewer	Seen	Sold	No Sale	Close	Cash Taken	% Up Front	Avg Up Front >$300	Photos	PIF	Fin	Revenue
Samuel G	42	33	9	79%	$43,135	53.1%	$1,297 (33)	9	7	17	$81,205
Megan B	12	10	2	83%	$3,213	15.8%	$351 (9)	4	0	6	$20,398

Houston 46 bookings $25,375 cash 28.7% up front $849 per sale >$300 $88,375 revenue

Viewer	Seen	Sold	No Sale	Close	Cash Taken	% Up Front	Avg Up Front >$300	Photos	PIF	Fin	Revenue
Angela K	28	22	6	79%	$20,550	30.9%	$1,008 (20)	4	3	15	$66,600
Dawn B	15	8	7	53%	$4,625	21.9%	$541 (8)	1	0	7	$21,125
Kriss A	3	1	2	33%	$200	30.8%	$150 (1)	1	0	0	$650

Dallas 66 bookings $46,330 cash 53.6% up front $1,107 per sale >$300 $86,400 revenue

Viewer	Seen	Sold	No Sale	Close	Cash Taken	% Up Front	Avg Up Front >$300	Photos	PIF	Fin	Revenue
Elly R	44	31	13	70%	$33,180	50.6%	$1,014 (28)	12	4	15	$65,550
Rachel S	20	10	10	50%	$13,150	63.1%	$1,394 (9)	4	2	4	$20,850
Kriss A	2	0	2	0%	$0	0.0%	—	0	0	0	$0

New York 40 bookings $37,687 cash 47.7% up front $1,425 per sale >$300 $78,997 revenue

Viewer	Seen	Sold	No Sale	Close	Cash Taken	% Up Front	Avg Up Front >$300	Photos	PIF	Fin	Revenue
Josie R	24	17	7	71%	$24,387	43.6%	$1,411 (17)	3	4	10	$55,997
Debra W	16	9	7	56%	$13,300	57.8%	$1,450 (9)	3	3	3	$23,000

Boston 36 bookings $21,185 cash 26.8% up front $819 per sale >$300 $78,985 revenue

Viewer	Seen	Sold	No Sale	Close	Cash Taken	% Up Front	Avg Up Front >$300	Photos	PIF	Fin	Revenue
Naomi W	26	20	6	77%	$14,935	22.4%	$773 (19)	2	0	18	$66,785
Jodi S	10	7	3	70%	$6,250	51.2%	$967 (6)	3	1	3	$12,200

Nashville 34 bookings $24,930 cash 37.8% up front $978 per sale >$300 $66,000 revenue

Viewer	Seen	Sold	No Sale	Close	Cash Taken	% Up Front	Avg Up Front >$300	Photos	PIF	Fin	Revenue
Liz G	22	18	4	82%	$15,730	34.2%	$912 (17)	5	2	11	$46,050
Rachel S	7	5	2	71%	$7,550	54.9%	$1,825 (4)	1	1	3	$13,750
Lauren B	5	4	1	80%	$1,650	26.6%	$413 (4)	2	0	2	$6,200

741

Clients Seen

519

Sold

222

No Sale

70.0%

Close Rate

$477,617

Cash Taken

35.3%

Cash Up Front

$941

Up Front / Sale >$300

$1,352,129

Total Revenue

$2,605

Avg Sale

222 No Sale 122 Photos Only (<$1K) 63 Pkg Paid in Full 334 Pkg Financed

Viewer Breakdown (18 viewers)

Excluded (not viewers): Tyesha H, Alejandro P, Colin Blackman, Caet W, Lee F, Francisco M, Natalia Granado. Their bookings are left out of the table and the totals.

#	Viewer	Seen	Sold	No Sale	Close Rate	Cash Taken	% Up Front	Avg Up Front >$300	Photos	Pkg PIF	Pkg Fin	Avg Sale	Revenue
1	Naomi W	55	45	10	81.8%	$28,990	20.1%	$675 (42)	5	1	39	$3,203	$144,135
2	Angela K	51	43	8	84.3%	$34,525	26.0%	$849 (40)	6	4	33	$3,083	$132,550
3	Elly R	67	47	20	70.1%	$47,160	43.4%	$958 (44)	15	6	26	$2,314	$108,780
4	Audra T	55	36	19	65.5%	$34,225	33.0%	$950 (35)	3	5	28	$2,878	$103,625
5	Liz G	55	44	11	80.0%	$34,640	34.5%	$794 (43)	13	4	27	$2,285	$100,525
6	Josie R	38	28	10	73.7%	$37,133	38.3%	$1,308 (28)	4	5	19	$3,464	$96,996
7	Samuel G	52	40	12	76.9%	$48,635	50.3%	$1,205 (40)	11	7	22	$2,415	$96,605
8	Terri M	39	25	14	64.1%	$31,275	40.7%	$1,235 (25)	3	7	15	$3,074	$76,850
9	Megan B	39	28	11	71.8%	$10,138	14.2%	$392 (25)	8	0	20	$2,551	$71,423
10	Kriss A	52	26	26	50.0%	$34,056	49.6%	$1,425 (23)	10	3	13	$2,640	$68,640
11	Dawn B	48	28	20	58.3%	$14,075	20.7%	$490 (27)	3	0	25	$2,431	$68,075
12	Debra W	39	26	13	66.7%	$29,925	44.9%	$1,132 (26)	8	5	13	$2,563	$66,650
13	Alex V	36	27	9	75.0%	$25,515	43.8%	$941 (27)	2	9	16	$2,156	$58,200
14	Lauren B	30	22	8	73.3%	$20,485	38.3%	$1,106 (18)	9	1	12	$2,432	$53,500
15	Rachel S	38	22	16	57.9%	$22,825	48.2%	$1,089 (20)	7	3	12	$2,152	$47,350
16	Jodi S	37	23	14	62.2%	$16,600	42.2%	$778 (20)	12	2	9	$1,709	$39,300
17	Bee Keskin	9	8	1	88.9%	$7,315	39.7%	$914 (8)	2	1	5	$2,303	$18,425
18	Tequila Williams	1	1	0	100.0%	$100	20.0%	$100 (1)	1	0	0	$500	$500
	TOTAL	741	519	222	70.0%	$477,617	35.3%	$941 (492)	122	63	334	$2,605	$1,352,129

Client Type Breakdown — By Booking Deposit (Deposit Paid)

Three client types based on what they paid at booking — $50+, $25, or $0

Head-to-Head Comparison

Metric	$50+ Deposit	$25 Deposit	$0 Deposit
Clients Seen	632	51	58
Sold	474	37	8
Close Rate	75.0%	72.5%	13.8%
Avg Sale	$2,630	$2,376	$2,188
Total Revenue	$1,246,732	$87,897	$17,500
Cash Taken	$448,400	$23,118	$6,099
Avg Cash/Sale	$946	$625	$762
% Taken Upfront	36.0%	26.3%	34.9%
Photos Only	109 (23%)	10 (27%)	3 (38%)
Pkg Paid in Full	60 (13%)	2 (5%)	1 (13%)
Pkg Financed	305 (64%)	25 (68%)	4 (50%)
Outstanding	$798,332	$64,779	$11,401

$50+ Booking Deposit

85% of clients 92% of revenue

632

Seen

474

Sold

158

No Sale

75.0%

Close Rate

$2,630

Avg Sale

$448,400

Cash Taken

36.0%

% Upfront

$1,246,732

Revenue

Sale Type Breakdown

109 Photos Only (avg $454) 60 Pkg Paid in Full (avg $3,502) 305 Pkg Financed (avg $3,210)

Money

Collected: $448,400 Outstanding: $798,332 Avg cash/sale: $946

Upfront collection

36.0%

#	Viewer	Seen	Sold	No Sale	Close Rate	Cash Taken	Photos	PIF	Fin	Avg Sale	% Upfront	Revenue
1	Naomi W	51	44	7	86.3%	$28,565	5	1	38	$3,185	20.4%	$140,135
2	Angela K	44	36	8	81.8%	$28,300	6	3	27	$3,071	25.6%	$110,550
3	Elly R	61	45	16	73.8%	$42,360	15	5	25	$2,240	42.0%	$100,780
4	Samuel G	46	39	7	84.8%	$48,335	11	7	21	$2,437	50.9%	$95,030
5	Audra T	45	30	15	66.7%	$32,300	2	5	23	$3,013	35.7%	$90,400
6	Josie R	32	23	9	71.9%	$35,745	2	5	16	$3,791	41.0%	$87,198
7	Liz G	46	38	8	82.6%	$27,110	10	3	25	$2,287	31.2%	$86,900
8	Terri M	32	25	7	78.1%	$31,275	3	7	15	$3,074	40.7%	$76,850
9	Kriss A	44	25	19	56.8%	$34,031	9	3	13	$2,743	49.6%	$68,565
10	Debra W	34	25	9	73.5%	$27,900	8	5	12	$2,526	44.2%	$63,150
11	Megan B	26	22	4	84.6%	$8,289	6	0	16	$2,625	14.4%	$57,749
12	Alex V	28	26	2	92.9%	$25,340	2	9	15	$2,181	44.7%	$56,700
13	Dawn B	38	22	16	57.9%	$11,800	1	0	21	$2,461	21.8%	$54,150
14	Lauren B	26	21	5	80.8%	$20,410	8	1	12	$2,533	38.4%	$53,200
15	Rachel S	35	21	14	60.0%	$22,625	6	3	12	$2,245	48.0%	$47,150
16	Jodi S	35	23	12	65.7%	$16,600	12	2	9	$1,709	42.2%	$39,300
17	Bee Keskin	8	8	0	100.0%	$7,315	2	1	5	$2,303	39.7%	$18,425
18	Tequila Williams	1	1	0	100.0%	$100	1	0	0	$500	20.0%	$500
	TOTAL	632	474	158	75.0%	$448,400	109	60	305	$2,630	36.0%	$1,246,732

$25 Booking Deposit

7% of clients 7% of revenue

Seen

Sold

No Sale

72.5%

Close Rate

$2,376

Avg Sale

$23,118

Cash Taken

26.3%

% Upfront

$87,897

Revenue

Sale Type Breakdown

10 Photos Only (avg $425) 2 Pkg Paid in Full (avg $5,000) 25 Pkg Financed (avg $2,932)

Money

Collected: $23,118 Outstanding: $64,779 Avg cash/sale: $625

Upfront collection

26.3%

#	Viewer	Seen	Sold	No Sale	Close Rate	Cash Taken	Photos	PIF	Fin	Avg Sale	% Upfront	Revenue
1	Angela K	7	7	0	100.0%	$6,225	0	1	6	$3,143	28.3%	$22,000
2	Dawn B	7	5	2	71.4%	$2,275	1	0	4	$2,775	16.4%	$13,875
3	Megan B	7	6	1	85.7%	$1,849	2	0	4	$2,279	13.5%	$13,674
4	Liz G	9	6	3	66.7%	$7,530	3	1	2	$2,271	55.3%	$13,625
5	Audra T	5	4	1	80.0%	$1,425	0	0	4	$2,956	12.1%	$11,825
6	Naomi W	1	1	0	100.0%	$425	0	0	1	$4,000	10.6%	$4,000
7	Debra W	1	1	0	100.0%	$2,025	0	0	1	$3,500	57.9%	$3,500
8	Josie R	3	3	0	100.0%	$589	2	0	1	$599	32.8%	$1,798
9	Samuel G	4	1	3	25.0%	$300	0	0	1	$1,575	19.0%	$1,575
10	Alex V	1	1	0	100.0%	$175	0	0	1	$1,500	11.7%	$1,500
11	Lauren B	3	1	2	33.3%	$75	1	0	0	$300	25.0%	$300
12	Rachel S	2	1	1	50.0%	$200	1	0	0	$200	100.0%	$200
13	Kriss A	1	0	1	0.0%	$25	0	0	0	$0	100.0%	$25
	TOTAL	51	37	14	72.5%	$23,118	10	2	25	$2,376	26.3%	$87,897

$0 Booking Deposit

8% of clients 1% of revenue

Seen

Sold

No Sale

13.8%

Close Rate

$2,188

Avg Sale

$6,099

Cash Taken

34.9%

% Upfront

$17,500

Revenue

Sale Type Breakdown

3 Photos Only (avg $167) 1 Pkg Paid in Full (avg $4,000) 4 Pkg Financed (avg $3,250)

Money

Collected: $6,099 Outstanding: $11,401 Avg cash/sale: $762

Upfront collection

34.9%

#	Viewer	Seen	Sold	No Sale	Close Rate	Cash Taken	Photos	PIF	Fin	Avg Sale	% Upfront	Revenue
1	Elly R	6	2	4	33.3%	$4,800	0	1	1	$4,000	60.0%	$8,000
2	Josie R	3	2	1	66.7%	$799	0	0	2	$4,000	10.0%	$8,000
3	Audra T	5	2	3	40.0%	$500	1	0	1	$700	35.7%	$1,400
4	Kriss A	7	1	6	14.3%	$0	1	0	0	$50	0.0%	$50
5	Dawn B	3	1	2	33.3%	$0	1	0	0	$50	0.0%	$50
6	Naomi W	3	0	3	0.0%	$0	0	0	0	$0	0.0%	$0
7	Samuel G	2	0	2	0.0%	$0	0	0	0	$0	0.0%	$0
8	Terri M	7	0	7	0.0%	$0	0	0	0	$0	0.0%	$0
9	Megan B	6	0	6	0.0%	$0	0	0	0	$0	0.0%	$0
10	Debra W	4	0	4	0.0%	$0	0	0	0	$0	0.0%	$0
11	Alex V	7	0	7	0.0%	$0	0	0	0	$0	0.0%	$0
12	Lauren B	1	0	1	0.0%	$0	0	0	0	$0	0.0%	$0
13	Rachel S	1	0	1	0.0%	$0	0	0	0	$0	0.0%	$0
14	Jodi S	2	0	2	0.0%	$0	0	0	0	$0	0.0%	$0
15	Bee Keskin	1	0	1	0.0%	$0	0	0	0	$0	0.0%	$0
	TOTAL	58	8	50	13.8%	$6,099	3	1	4	$2,188	34.9%	$17,500

Viewer Head-to-Head — By Deposit Tier

How each viewer performs with $50+, $25, and $0 deposit clients — sorted by total cash taken (min 3 clients). % = cash taken as % of financed/sold revenue

Viewer	Total Cash	$50+ Booking Deposit							$25 Booking Deposit							$0 Booking Deposit
Viewer	Total Cash	Seen	Sold	Close	Avg	Cash	Rev	%	Seen	Sold	Close	Avg	Cash	Rev	%	Seen	Sold	Close	Avg	Cash	Rev	%
Samuel G	$48,635	46	39	85%	$2,437	$48,335	$95,030	51%	4	1	25%	$1,575	$300	$1,575	19%	2	0	0%	$0	$0	$0	0%
Elly R	$47,160	61	45	74%	$2,240	$42,360	$100,780	42%	—							6	2	33%	$4,000	$4,800	$8,000	60%
Josie R	$37,133	32	23	72%	$3,791	$35,745	$87,198	41%	3	3	100%	$599	$589	$1,798	33%	3	2	67%	$4,000	$799	$8,000	10%
Liz G	$34,640	46	38	83%	$2,287	$27,110	$86,900	31%	9	6	67%	$2,271	$7,530	$13,625	55%	—
Angela K	$34,525	44	36	82%	$3,071	$28,300	$110,550	26%	7	7	100%	$3,143	$6,225	$22,000	28%	—
Audra T	$34,225	45	30	67%	$3,013	$32,300	$90,400	36%	5	4	80%	$2,956	$1,425	$11,825	12%	5	2	40%	$700	$500	$1,400	36%
Kriss A	$34,056	44	25	57%	$2,743	$34,031	$68,565	50%	1	0	0%	$0	$25	$25	100%	7	1	14%	$50	$0	$50	0%
Terri M	$31,275	32	25	78%	$3,074	$31,275	$76,850	41%	—							7	0	0%	$0	$0	$0	0%
Debra W	$29,925	34	25	74%	$2,526	$27,900	$63,150	44%	1	1	100%	$3,500	$2,025	$3,500	58%	4	0	0%	$0	$0	$0	0%
Naomi W	$28,990	51	44	86%	$3,185	$28,565	$140,135	20%	1	1	100%	$4,000	$425	$4,000	11%	3	0	0%	$0	$0	$0	0%
Alex V	$25,515	28	26	93%	$2,181	$25,340	$56,700	45%	1	1	100%	$1,500	$175	$1,500	12%	7	0	0%	$0	$0	$0	0%
Rachel S	$22,825	35	21	60%	$2,245	$22,625	$47,150	48%	2	1	50%	$200	$200	$200	100%	1	0	0%	$0	$0	$0	0%
Lauren B	$20,485	26	21	81%	$2,533	$20,410	$53,200	38%	3	1	33%	$300	$75	$300	25%	1	0	0%	$0	$0	$0	0%
Jodi S	$16,600	35	23	66%	$1,709	$16,600	$39,300	42%	—							2	0	0%	$0	$0	$0	0%
Dawn B	$14,075	38	22	58%	$2,461	$11,800	$54,150	22%	7	5	71%	$2,775	$2,275	$13,875	16%	3	1	33%	$50	$0	$50	0%
Megan B	$10,138	26	22	85%	$2,625	$8,289	$57,749	14%	7	6	86%	$2,279	$1,849	$13,674	14%	6	0	0%	$0	$0	$0	0%
Bee Keskin	$7,315	8	8	100%	$2,303	$7,315	$18,425	40%	—							1	0	0%	$0	$0	$0	0%
TOTAL	$477,517	631	473	75%	$2,635	$448,300	$1,246,232	36%	51	37	73%	$2,376	$23,118	$87,897	26%	58	8	14%	$2,188	$6,099	$17,500	35%

City Breakdown

Florida 195 bookings $137,846 cash 40.0% up front $1,115 per sale >$300 $344,515 revenue

Viewer	Seen	Sold	No Sale	Close	Cash Taken	% Up Front	Avg Up Front >$300	Photos	PIF	Fin	Revenue
Audra T	55	36	19	65%	$34,225	33.0%	$950 (35)	3	5	28	$103,625
Terri M	39	25	14	64%	$31,275	40.7%	$1,235 (25)	3	7	15	$76,850
Alex V	36	27	9	75%	$25,515	43.8%	$941 (27)	2	9	16	$58,200
Kriss A	39	18	21	46%	$29,506	59.1%	$1,770 (16)	7	3	8	$49,940
Lauren B	9	7	2	78%	$7,810	40.8%	$1,532 (5)	3	1	3	$19,125
Bee Keskin	9	8	1	89%	$7,315	39.7%	$914 (8)	2	1	5	$18,425
Naomi W	8	6	2	75%	$2,200	12.0%	$405 (5)	1	0	5	$18,350

Houston 102 bookings $48,800 cash 24.2% up front $696 per sale >$300 $201,275 revenue

Viewer	Seen	Sold	No Sale	Close	Cash Taken	% Up Front	Avg Up Front >$300	Photos	PIF	Fin	Revenue
Angela K	51	43	8	84%	$34,525	26.0%	$849 (40)	6	4	33	$132,550
Dawn B	48	28	20	58%	$14,075	20.7%	$490 (27)	3	0	25	$68,075
Kriss A	3	1	2	33%	$200	30.8%	$150 (1)	1	0	0	$650

Chicago 97 bookings $65,523 cash 36.9% up front $924 per sale >$300 $177,528 revenue

Viewer	Seen	Sold	No Sale	Close	Cash Taken	% Up Front	Avg Up Front >$300	Photos	PIF	Fin	Revenue
Samuel G	52	40	12	77%	$48,635	50.3%	$1,205 (40)	11	7	22	$96,605
Megan B	39	28	11	72%	$10,138	14.2%	$392 (25)	8	0	20	$71,423
Lauren B	5	4	1	80%	$6,650	73.9%	$1,650 (4)	2	0	2	$9,000
Tequila Williams	1	1	0	100%	$100	20.0%	$100 (1)	1	0	0	$500

Dallas 114 bookings $70,385 cash 40.2% up front $933 per sale >$300 $174,880 revenue

Viewer	Seen	Sold	No Sale	Close	Cash Taken	% Up Front	Avg Up Front >$300	Photos	PIF	Fin	Revenue
Elly R	67	47	20	70%	$47,160	43.4%	$958 (44)	15	6	26	$108,780
Rachel S	30	16	14	53%	$15,075	47.0%	$952 (15)	6	2	8	$32,100
Kriss A	10	7	3	70%	$4,350	24.1%	$717 (6)	2	0	5	$18,050
Lauren B	7	5	2	71%	$3,800	23.8%	$913 (4)	1	0	4	$15,950

Boston 84 bookings $43,390 cash 26.3% up front $735 per sale >$300 $165,085 revenue

Viewer	Seen	Sold	No Sale	Close	Cash Taken	% Up Front	Avg Up Front >$300	Photos	PIF	Fin	Revenue
Naomi W	47	39	8	83%	$26,790	21.3%	$712 (37)	4	1	34	$125,785
Jodi S	37	23	14	62%	$16,600	42.2%	$778 (20)	12	2	9	$39,300

New York 79 bookings $67,258 cash 41.0% up front $1,223 per sale >$300 $163,846 revenue

Viewer	Seen	Sold	No Sale	Close	Cash Taken	% Up Front	Avg Up Front >$300	Photos	PIF	Fin	Revenue
Josie R	38	28	10	74%	$37,133	38.3%	$1,308 (28)	4	5	19	$96,996
Debra W	39	26	13	67%	$29,925	44.9%	$1,132 (26)	8	5	13	$66,650
Lauren B	2	1	1	50%	$200	100.0%	—	1	0	0	$200

Nashville 70 bookings $44,415 cash 35.5% up front $823 per sale >$300 $125,000 revenue

Viewer	Seen	Sold	No Sale	Close	Cash Taken	% Up Front	Avg Up Front >$300	Photos	PIF	Fin	Revenue
Liz G	55	44	11	80%	$34,640	34.5%	$794 (43)	13	4	27	$100,525
Rachel S	8	6	2	75%	$7,750	50.8%	$1,500 (5)	1	1	4	$15,250
Lauren B	7	5	2	71%	$2,025	22.0%	$400 (5)	2	0	3	$9,225

1,838

Clients Seen

1,324

Sold

514

No Sale

72.0%

Close Rate

$1,256,921

Cash Taken

36.6%

Cash Up Front

$967

Up Front / Sale >$300

$3,430,363

Total Revenue

$2,591

Avg Sale

514 No Sale 288 Photos Only (<$1K) 182 Pkg Paid in Full 854 Pkg Financed

Viewer Breakdown (20 viewers)

Excluded (not viewers): Tyesha H, Alejandro P, Colin Blackman, Caet W, Lee F, Francisco M, Natalia Granado. Their bookings are left out of the table and the totals.

#	Viewer	Seen	Sold	No Sale	Close Rate	Cash Taken	% Up Front	Avg Up Front >$300	Photos	Pkg PIF	Pkg Fin	Avg Sale	Revenue
1	Audra T	156	111	45	71.2%	$115,365	35.0%	$1,029 (110)	8	15	88	$2,974	$330,085
2	Liz G	142	114	28	80.3%	$98,090	37.8%	$868 (112)	27	17	70	$2,279	$259,825
3	Samuel G	131	93	38	71.0%	$134,284	52.4%	$1,444 (92)	15	21	57	$2,754	$256,154
4	Angela K	107	91	16	85.0%	$50,820	19.9%	$574 (87)	18	2	71	$2,811	$255,825
5	Kriss A	151	93	58	61.6%	$100,060	41.6%	$1,085 (90)	29	8	56	$2,589	$240,800
6	Josie R	96	70	26	72.9%	$68,673	29.3%	$965 (70)	7	7	56	$3,348	$234,346
7	Naomi W	101	80	21	79.2%	$45,637	19.5%	$578 (77)	12	2	66	$2,919	$233,552
8	Elly R	141	100	41	70.9%	$77,513	35.4%	$795 (95)	29	10	61	$2,190	$219,020
9	Alex V	115	79	36	68.7%	$66,785	32.1%	$837 (79)	5	19	55	$2,635	$208,175
10	Jodi S	124	91	33	73.4%	$75,505	37.5%	$854 (86)	30	6	55	$2,214	$201,450
11	Debra W	113	82	31	72.6%	$83,790	42.4%	$1,096 (75)	32	12	38	$2,408	$197,425
12	Dawn B	97	64	33	66.0%	$60,300	32.7%	$921 (64)	4	6	54	$2,884	$184,555
13	Megan B	103	83	20	80.6%	$53,389	31.3%	$679 (76)	36	7	40	$2,056	$170,641
14	Terri M	79	53	26	67.1%	$83,625	57.2%	$1,601 (52)	3	22	28	$2,758	$146,200
15	Rachel S	66	45	21	68.2%	$71,310	60.1%	$1,599 (44)	12	14	19	$2,637	$118,650
16	Lauren B	73	44	29	60.3%	$52,480	45.1%	$1,303 (39)	10	10	24	$2,647	$116,460
17	Tiffany L	30	24	6	80.0%	$17,745	36.9%	$814 (21)	7	4	13	$2,006	$48,150
18	Tequila Williams	8	6	2	75.0%	$1,450	18.2%	$233 (6)	4	0	2	$1,325	$7,950
19	Maddy B	3	1	2	33.3%	$100	9.1%	$100 (1)	0	0	1	$1,100	$1,100
20	Gareth S	2	0	2	0.0%	$0	0.0%	—	0	0	0	$0	$0
	TOTAL	1,838	1,324	514	72.0%	$1,256,921	36.6%	$967 (1276)	288	182	854	$2,591	$3,430,363

Client Type Breakdown — By Booking Deposit (Deposit Paid)

Three client types based on what they paid at booking — $50+, $25, or $0

Head-to-Head Comparison

Metric	$50+ Deposit	$25 Deposit	$0 Deposit
Clients Seen	1510	172	156
Sold	1169	133	22
Close Rate	77.4%	77.3%	14.1%
Avg Sale	$2,645	$2,192	$2,138
Total Revenue	$3,091,769	$291,569	$47,025
Cash Taken	$1,149,227	$97,304	$10,390
Avg Cash/Sale	$983	$732	$472
% Taken Upfront	37.2%	33.4%	22.1%
Photos Only	243 (21%)	38 (29%)	7 (32%)
Pkg Paid in Full	168 (14%)	13 (10%)	1 (5%)
Pkg Financed	758 (65%)	82 (62%)	14 (64%)
Outstanding	$1,942,542	$194,265	$36,635

$50+ Booking Deposit

82% of clients 90% of revenue

1510

Seen

1169

Sold

341

No Sale

77.4%

Close Rate

$2,645

Avg Sale

$1,149,227

Cash Taken

37.2%

% Upfront

$3,091,769

Revenue

Sale Type Breakdown

243 Photos Only (avg $453) 168 Pkg Paid in Full (avg $3,479) 758 Pkg Financed (avg $3,140)

Money

Collected: $1,149,227 Outstanding: $1,942,542 Avg cash/sale: $983

Upfront collection

37.2%

#	Viewer	Seen	Sold	No Sale	Close Rate	Cash Taken	Photos	PIF	Fin	Avg Sale	% Upfront	Revenue
1	Audra T	145	104	41	71.7%	$113,990	6	15	83	$3,066	35.7%	$318,910
2	Samuel G	106	82	24	77.4%	$118,369	11	19	52	$2,852	50.6%	$233,889
3	Kriss A	128	87	41	68.0%	$96,660	26	8	53	$2,629	42.3%	$228,700
4	Naomi W	90	75	15	83.3%	$44,618	9	2	64	$3,033	19.6%	$227,448
5	Angela K	88	76	12	86.4%	$38,270	15	1	60	$2,809	17.9%	$213,450
6	Elly R	130	95	35	73.1%	$75,713	28	10	57	$2,200	36.2%	$208,970
7	Josie R	82	61	21	74.4%	$57,898	6	6	49	$3,325	28.5%	$202,796
8	Jodi S	116	89	27	76.7%	$74,680	28	6	55	$2,250	37.3%	$200,250
9	Liz G	88	76	12	86.4%	$80,575	15	14	47	$2,493	42.5%	$189,500
10	Alex V	84	71	13	84.5%	$60,910	5	17	49	$2,661	32.2%	$188,950
11	Megan B	89	79	10	88.8%	$51,889	33	7	39	$2,130	30.8%	$168,266
12	Dawn B	81	55	26	67.9%	$53,580	4	5	46	$2,900	33.6%	$159,480
13	Debra W	82	67	15	81.7%	$66,865	27	9	31	$2,352	42.4%	$157,600
14	Terri M	54	47	7	87.0%	$80,200	2	22	23	$2,818	60.6%	$132,450
15	Rachel S	53	39	14	73.6%	$65,710	10	13	16	$2,676	63.0%	$104,350
16	Lauren B	62	38	24	61.3%	$50,480	8	10	20	$2,692	49.3%	$102,310
17	Tiffany L	25	22	3	88.0%	$17,370	6	4	12	$2,114	37.4%	$46,500
18	Tequila Williams	7	6	1	85.7%	$1,450	4	0	2	$1,325	18.2%	$7,950
	TOTAL	1510	1169	341	77.4%	$1,149,227	243	168	758	$2,645	37.2%	$3,091,769

$25 Booking Deposit

9% of clients 8% of revenue

172

Seen

133

Sold

No Sale

77.3%

Close Rate

$2,192

Avg Sale

$97,304

Cash Taken

33.4%

% Upfront

$291,569

Revenue

Sale Type Breakdown

38 Photos Only (avg $464) 13 Pkg Paid in Full (avg $3,562) 82 Pkg Financed (avg $2,764)

Money

Collected: $97,304 Outstanding: $194,265 Avg cash/sale: $732

Upfront collection

33.4%

#	Viewer	Seen	Sold	No Sale	Close Rate	Cash Taken	Photos	PIF	Fin	Avg Sale	% Upfront	Revenue
1	Liz G	44	36	8	81.8%	$17,415	10	3	23	$1,939	24.9%	$69,800
2	Angela K	17	14	3	82.4%	$12,350	3	1	10	$2,884	30.6%	$40,375
3	Debra W	22	14	8	63.6%	$16,625	5	3	6	$2,630	45.1%	$36,825
4	Josie R	9	8	1	88.9%	$10,375	1	1	6	$3,444	37.7%	$27,550
5	Dawn B	11	9	2	81.8%	$6,720	0	1	8	$2,786	26.8%	$25,075
6	Samuel G	16	11	5	68.8%	$15,915	4	2	5	$2,024	71.5%	$22,265
7	Alex V	8	8	0	100.0%	$5,875	0	2	6	$2,403	30.6%	$19,225
8	Elly R	5	5	0	100.0%	$1,800	1	0	4	$2,010	17.9%	$10,050
9	Kriss A	5	3	2	60.0%	$2,800	1	0	2	$2,883	32.4%	$8,650
10	Terri M	3	3	0	100.0%	$1,775	0	0	3	$2,667	22.2%	$8,000
11	Lauren B	4	4	0	100.0%	$700	2	0	2	$1,563	11.2%	$6,250
12	Audra T	7	5	2	71.4%	$875	2	0	3	$1,235	14.2%	$6,175
13	Naomi W	8	4	4	50.0%	$979	2	0	2	$1,426	17.2%	$5,704
14	Megan B	7	4	3	57.1%	$1,500	3	0	1	$594	63.2%	$2,375
15	Tiffany L	3	2	1	66.7%	$375	1	0	1	$825	22.7%	$1,650
16	Jodi S	2	2	0	100.0%	$825	2	0	0	$600	68.8%	$1,200
17	Rachel S	1	1	0	100.0%	$400	1	0	0	$400	100.0%	$400
	TOTAL	172	133	39	77.3%	$97,304	38	13	82	$2,192	33.4%	$291,569

$0 Booking Deposit

8% of clients 1% of revenue

156

Seen

Sold

134

No Sale

14.1%

Close Rate

$2,138

Avg Sale

$10,390

Cash Taken

22.1%

% Upfront

$47,025

Revenue

Sale Type Breakdown

7 Photos Only (avg $261) 1 Pkg Paid in Full (avg $3,000) 14 Pkg Financed (avg $3,014)

Money

Collected: $10,390 Outstanding: $36,635 Avg cash/sale: $472

Upfront collection

22.1%

#	Viewer	Seen	Sold	No Sale	Close Rate	Cash Taken	Photos	PIF	Fin	Avg Sale	% Upfront	Revenue
1	Rachel S	12	5	7	41.7%	$5,200	1	1	3	$2,780	37.4%	$13,900
2	Lauren B	7	2	5	28.6%	$1,300	0	0	2	$3,950	16.5%	$7,900
3	Terri M	22	3	19	13.6%	$1,650	1	0	2	$1,917	28.7%	$5,750
4	Audra T	4	2	2	50.0%	$500	0	0	2	$2,500	10.0%	$5,000
5	Josie R	5	1	4	20.0%	$400	0	0	1	$4,000	10.0%	$4,000
6	Kriss A	18	3	15	16.7%	$600	2	0	1	$1,150	17.4%	$3,450
7	Debra W	9	1	8	11.1%	$300	0	0	1	$3,000	10.0%	$3,000
8	Angela K	2	1	1	50.0%	$200	0	0	1	$2,000	10.0%	$2,000
9	Maddy B	3	1	2	33.3%	$100	0	0	1	$1,100	9.1%	$1,100
10	Liz G	10	2	8	20.0%	$100	2	0	0	$263	19.0%	$525
11	Naomi W	3	1	2	33.3%	$40	1	0	0	$400	10.0%	$400
12	Samuel G	9	0	9	0.0%	$0	0	0	0	$0	0.0%	$0
13	Elly R	6	0	6	0.0%	$0	0	0	0	$0	0.0%	$0
14	Alex V	23	0	23	0.0%	$0	0	0	0	$0	0.0%	$0
15	Jodi S	6	0	6	0.0%	$0	0	0	0	$0	0.0%	$0
16	Dawn B	5	0	5	0.0%	$0	0	0	0	$0	0.0%	$0
17	Megan B	7	0	7	0.0%	$0	0	0	0	$0	0.0%	$0
18	Tiffany L	2	0	2	0.0%	$0	0	0	0	$0	0.0%	$0
19	Tequila Williams	1	0	1	0.0%	$0	0	0	0	$0	0.0%	$0
20	Gareth S	2	0	2	0.0%	$0	0	0	0	$0	0.0%	$0
	TOTAL	156	22	134	14.1%	$10,390	7	1	14	$2,138	22.1%	$47,025

Viewer Head-to-Head — By Deposit Tier

How each viewer performs with $50+, $25, and $0 deposit clients — sorted by total cash taken (min 3 clients). % = cash taken as % of financed/sold revenue

Viewer	Total Cash	$50+ Booking Deposit							$25 Booking Deposit							$0 Booking Deposit
Viewer	Total Cash	Seen	Sold	Close	Avg	Cash	Rev	%	Seen	Sold	Close	Avg	Cash	Rev	%	Seen	Sold	Close	Avg	Cash	Rev	%
Samuel G	$134,284	106	82	77%	$2,852	$118,369	$233,889	51%	16	11	69%	$2,024	$15,915	$22,265	71%	9	0	0%	$0	$0	$0	0%
Audra T	$115,365	145	104	72%	$3,066	$113,990	$318,910	36%	7	5	71%	$1,235	$875	$6,175	14%	4	2	50%	$2,500	$500	$5,000	10%
Kriss A	$100,060	128	87	68%	$2,629	$96,660	$228,700	42%	5	3	60%	$2,883	$2,800	$8,650	32%	18	3	17%	$1,150	$600	$3,450	17%
Liz G	$98,090	88	76	86%	$2,493	$80,575	$189,500	43%	44	36	82%	$1,939	$17,415	$69,800	25%	10	2	20%	$263	$100	$525	19%
Debra W	$83,790	82	67	82%	$2,352	$66,865	$157,600	42%	22	14	64%	$2,630	$16,625	$36,825	45%	9	1	11%	$3,000	$300	$3,000	10%
Terri M	$83,625	54	47	87%	$2,818	$80,200	$132,450	61%	3	3	100%	$2,667	$1,775	$8,000	22%	22	3	14%	$1,917	$1,650	$5,750	29%
Elly R	$77,513	130	95	73%	$2,200	$75,713	$208,970	36%	5	5	100%	$2,010	$1,800	$10,050	18%	6	0	0%	$0	$0	$0	0%
Jodi S	$75,505	116	89	77%	$2,250	$74,680	$200,250	37%	2	2	100%	$600	$825	$1,200	69%	6	0	0%	$0	$0	$0	0%
Rachel S	$71,310	53	39	74%	$2,676	$65,710	$104,350	63%	1	1	100%	$400	$400	$400	100%	12	5	42%	$2,780	$5,200	$13,900	37%
Josie R	$68,673	82	61	74%	$3,325	$57,898	$202,796	29%	9	8	89%	$3,444	$10,375	$27,550	38%	5	1	20%	$4,000	$400	$4,000	10%
Alex V	$66,785	84	71	85%	$2,661	$60,910	$188,950	32%	8	8	100%	$2,403	$5,875	$19,225	31%	23	0	0%	$0	$0	$0	0%
Dawn B	$60,300	81	55	68%	$2,900	$53,580	$159,480	34%	11	9	82%	$2,786	$6,720	$25,075	27%	5	0	0%	$0	$0	$0	0%
Megan B	$53,389	89	79	89%	$2,130	$51,889	$168,266	31%	7	4	57%	$594	$1,500	$2,375	63%	7	0	0%	$0	$0	$0	0%
Lauren B	$52,480	62	38	61%	$2,692	$50,480	$102,310	49%	4	4	100%	$1,563	$700	$6,250	11%	7	2	29%	$3,950	$1,300	$7,900	16%
Angela K	$50,820	88	76	86%	$2,809	$38,270	$213,450	18%	17	14	82%	$2,884	$12,350	$40,375	31%	2	1	50%	$2,000	$200	$2,000	10%
Naomi W	$45,637	90	75	83%	$3,033	$44,618	$227,448	20%	8	4	50%	$1,426	$979	$5,704	17%	3	1	33%	$400	$40	$400	10%
Tiffany L	$17,745	25	22	88%	$2,114	$17,370	$46,500	37%	3	2	67%	$825	$375	$1,650	23%	2	0	0%	$0	$0	$0	0%
Tequila Williams	$1,450	7	6	86%	$1,325	$1,450	$7,950	18%	—							1	0	0%	$0	$0	$0	0%
Maddy B	$100	—							—							3	1	33%	$1,100	$100	$1,100	9%
TOTAL	$1,256,921	1510	1169	77%	$2,645	$1,149,227	$3,091,769	37%	172	133	77%	$2,192	$97,304	$291,569	33%	154	22	14%	$2,138	$10,390	$47,025	22%

City Breakdown

Florida 486 bookings $368,882 cash 40.4% up front $1,145 per sale >$300 $913,467 revenue

Viewer	Seen	Sold	No Sale	Close	Cash Taken	% Up Front	Avg Up Front >$300	Photos	PIF	Fin	Revenue
Audra T	156	111	45	71%	$115,365	35.0%	$1,029 (110)	8	15	88	$330,085
Kriss A	145	90	55	62%	$98,410	41.9%	$1,105 (87)	28	8	54	$234,700
Terri M	79	53	26	67%	$83,625	57.2%	$1,601 (52)	3	22	28	$146,200
Alex V	60	39	21	65%	$25,385	23.9%	$642 (39)	2	5	32	$106,150
Rachel S	20	13	7	65%	$28,970	71.4%	$2,209 (13)	2	6	5	$40,600
Lauren B	17	11	6	65%	$14,645	37.6%	$1,428 (10)	1	2	8	$39,000
Naomi W	9	7	2	78%	$2,482	14.8%	$397 (6)	2	0	5	$16,732

Chicago 275 bookings $208,573 cash 43.4% up front $1,051 per sale >$300 $480,245 revenue

Viewer	Seen	Sold	No Sale	Close	Cash Taken	% Up Front	Avg Up Front >$300	Photos	PIF	Fin	Revenue
Samuel G	131	93	38	71%	$134,284	52.4%	$1,444 (92)	15	21	57	$256,154
Megan B	103	83	20	81%	$53,389	31.3%	$679 (76)	36	7	40	$170,641
Alex V	18	14	4	78%	$15,600	46.4%	$1,111 (14)	2	5	7	$33,650
Tequila Williams	8	6	2	75%	$1,450	18.2%	$233 (6)	4	0	2	$7,950
Kriss A	6	3	3	50%	$1,650	27.0%	$483 (3)	1	0	2	$6,100
Jodi S	8	4	4	50%	$2,200	38.3%	$513 (4)	3	0	1	$5,750
Gareth S	1	0	1	0%	$0	0.0%	—	0	0	0	$0

New York 240 bookings $170,208 cash 35.5% up front $1,005 per sale >$300 $479,921 revenue

Viewer	Seen	Sold	No Sale	Close	Cash Taken	% Up Front	Avg Up Front >$300	Photos	PIF	Fin	Revenue
Josie R	96	70	26	73%	$68,673	29.3%	$965 (70)	7	7	56	$234,346
Debra W	113	82	31	73%	$83,790	42.4%	$1,096 (75)	32	12	38	$197,425
Tiffany L	30	24	6	80%	$17,745	36.9%	$814 (21)	7	4	13	$48,150
Gareth S	1	0	1	0%	$0	0.0%	—	0	0	0	$0

Houston 204 bookings $111,120 cash 25.2% up front $721 per sale >$300 $440,380 revenue

Viewer	Seen	Sold	No Sale	Close	Cash Taken	% Up Front	Avg Up Front >$300	Photos	PIF	Fin	Revenue
Angela K	107	91	16	85%	$50,820	19.9%	$574 (87)	18	2	71	$255,825
Dawn B	97	64	33	66%	$60,300	32.7%	$921 (64)	4	6	54	$184,555

Boston 211 bookings $121,560 cash 29.5% up front $769 per sale >$300 $412,595 revenue

Viewer	Seen	Sold	No Sale	Close	Cash Taken	% Up Front	Avg Up Front >$300	Photos	PIF	Fin	Revenue
Naomi W	88	70	18	80%	$42,105	20.3%	$604 (68)	10	2	58	$207,795
Jodi S	116	87	29	75%	$73,305	37.5%	$870 (82)	27	6	54	$195,700
Alex V	6	4	2	67%	$6,150	67.6%	$1,513 (4)	0	3	1	$9,100
Maddy B	1	0	1	0%	$0	0.0%	—	0	0	0	$0

Dallas 238 bookings $147,663 cash 40.6% up front $958 per sale >$300 $363,880 revenue

Viewer	Seen	Sold	No Sale	Close	Cash Taken	% Up Front	Avg Up Front >$300	Photos	PIF	Fin	Revenue
Elly R	141	100	41	71%	$77,513	35.4%	$795 (95)	29	10	61	$219,020
Lauren B	49	28	21	57%	$36,710	53.1%	$1,420 (25)	7	8	13	$69,110
Rachel S	40	26	14	65%	$31,390	48.6%	$1,228 (25)	8	5	13	$64,650
Alex V	7	4	3	57%	$1,950	19.5%	$463 (4)	1	0	3	$10,000
Maddy B	1	1	0	100%	$100	9.1%	$100 (1)	0	0	1	$1,100

Nashville 184 bookings $128,915 cash 37.9% up front $895 per sale >$300 $339,875 revenue

Viewer	Seen	Sold	No Sale	Close	Cash Taken	% Up Front	Avg Up Front >$300	Photos	PIF	Fin	Revenue
Liz G	142	114	28	80%	$98,090	37.8%	$868 (112)	27	17	70	$259,825
Alex V	24	18	6	75%	$17,700	35.9%	$981 (18)	0	6	12	$49,275
Rachel S	6	6	0	100%	$10,950	81.7%	$1,825 (6)	2	3	1	$13,400
Naomi W	4	3	1	75%	$1,050	11.6%	$342 (3)	0	0	3	$9,025
Lauren B	7	5	2	71%	$1,125	13.5%	$263 (4)	2	0	3	$8,350
Maddy B	1	0	1	0%	$0	0.0%	—	0	0	0	$0

Viewer	Seen	Δ	Sold	Close Rate	Cash Taken	Δ	Revenue	Δ
Dawn B	10 / 0	▲ 10	7 / 0	70% / 0%	$3,150 / $0	▲ $3,150	$20,125 / $0	▲ $20,125
Kriss A	9 / 7	▲ 2	3 / 3	33% / 43%	$2,200 / $4,875	▼ $2,675	$8,700 / $8,275	▲ $425
Samuel G	2 / 0	▲ 2	2 / 0	100% / 0%	$2,200 / $0	▲ $2,200	$4,400 / $0	▲ $4,400
Lauren B	0 / 6	▼ 6	0 / 5	0% / 83%	$0 / $3,750	▼ $3,750	$0 / $15,900	▼ $15,900
Elly R	0 / 1	▼ 1	0 / 1	0% / 100%	$0 / $800	▼ $800	$0 / $4,000	▼ $4,000

Viewer	Seen	Δ	Sold	Close Rate	Cash Taken	Δ	Revenue	Δ
Dawn B	10 / 7	▲ 3	7 / 3	70% / 43%	$3,150 / $1,850	▲ $1,300	$20,125 / $8,150	▲ $11,975
Kriss A	16 / 12	▲ 4	6 / 3	38% / 25%	$7,075 / $6,650	▲ $425	$16,975 / $7,700	▲ $9,275
Lauren B	6 / 5	▲ 1	5 / 4	83% / 80%	$3,750 / $1,650	▲ $2,100	$15,900 / $6,200	▲ $9,700
Elly R	9 / 17	▼ 8	5 / 10	56% / 59%	$2,700 / $21,050	▼ $18,350	$12,950 / $31,500	▼ $18,550
Terri M	4 / 6	▼ 2	3 / 4	75% / 67%	$1,125 / $8,600	▼ $7,475	$10,000 / $11,050	▼ $1,050
Angela K	5 / 10	▼ 5	4 / 10	80% / 100%	$1,200 / $3,575	▼ $2,375	$9,800 / $26,500	▼ $16,700
Liz G	6 / 0	▲ 6	4 / 0	67% / 0%	$1,180 / $0	▲ $1,180	$8,900 / $0	▲ $8,900
Josie R	5 / 6	▼ 1	3 / 5	60% / 83%	$1,949 / $6,698	▼ $4,749	$8,449 / $17,349	▼ $8,900
Megan B	3 / 7	▼ 4	3 / 5	100% / 71%	$1,300 / $1,723	▼ $423	$8,400 / $7,798	▲ $602
Samuel G	3 / 17	▼ 14	2 / 13	67% / 76%	$2,200 / $14,565	▼ $12,365	$4,400 / $26,090	▼ $21,690
Jodi S	8 / 6	▲ 2	3 / 3	38% / 50%	$1,350 / $1,150	▲ $200	$2,550 / $5,000	▼ $2,450
Alex V	2 / 0	▲ 2	0 / 0	0% / 0%	$0 / $0	—	$0 / $0	—
Naomi W	1 / 0	▲ 1	0 / 0	0% / 0%	$0 / $0	—	$0 / $0	—
Audra T	0 / 18	▼ 18	0 / 12	0% / 67%	$0 / $10,625	▼ $10,625	$0 / $26,275	▼ $26,275
Rachel S	0 / 7	▼ 7	0 / 4	0% / 57%	$0 / $7,250	▼ $7,250	$0 / $10,550	▼ $10,550
Debra W	0 / 4	▼ 4	0 / 0	0% / 0%	$0 / $150	▼ $150	$0 / $150	▼ $150

Viewer	Seen	Δ	Sold	Close Rate	Cash Taken	Δ	Revenue	Δ
Naomi W	55 / 31	▲ 24	45 / 25	82% / 81%	$28,990 / $18,219	▲ $10,771	$144,135 / $79,099	▲ $65,036
Angela K	51 / 68	▼ 17	43 / 57	84% / 84%	$34,525 / $28,775	▲ $5,750	$132,550 / $172,600	▼ $40,050
Elly R	67 / 82	▼ 15	47 / 55	70% / 67%	$47,160 / $38,649	▲ $8,511	$108,780 / $119,950	▼ $11,170
Audra T	55 / 85	▼ 30	36 / 58	65% / 68%	$34,225 / $66,715	▼ $32,490	$103,625 / $175,975	▼ $72,350
Liz G	55 / 65	▼ 10	44 / 51	80% / 78%	$34,640 / $46,835	▼ $12,195	$100,525 / $118,325	▼ $17,800
Josie R	38 / 48	▼ 10	28 / 35	74% / 73%	$37,133 / $24,821	▲ $12,312	$96,996 / $109,572	▼ $12,576
Samuel G	52 / 98	▼ 46	40 / 69	77% / 70%	$48,635 / $116,639	▼ $68,004	$96,605 / $198,429	▼ $101,824
Terri M	39 / 57	▼ 18	25 / 37	64% / 65%	$31,275 / $60,550	▼ $29,275	$76,850 / $102,350	▼ $25,500
Megan B	39 / 35	▲ 4	28 / 26	72% / 74%	$10,138 / $16,328	▼ $6,190	$71,423 / $54,722	▲ $16,701
Kriss A	52 / 63	▼ 11	26 / 43	50% / 68%	$34,056 / $46,530	▼ $12,474	$68,640 / $126,950	▼ $58,310
Dawn B	48 / 37	▲ 11	28 / 25	58% / 68%	$14,075 / $16,350	▼ $2,275	$68,075 / $61,825	▲ $6,250
Debra W	39 / 53	▼ 14	26 / 39	67% / 74%	$29,925 / $26,215	▲ $3,710	$66,650 / $98,100	▼ $31,450
Alex V	36 / 62	▼ 26	27 / 44	75% / 71%	$25,515 / $35,700	▼ $10,185	$58,200 / $124,725	▼ $66,525
Lauren B	30 / 51	▼ 21	22 / 31	73% / 61%	$20,485 / $42,555	▼ $22,070	$53,500 / $86,860	▼ $33,360
Rachel S	38 / 18	▲ 20	22 / 15	58% / 83%	$22,825 / $20,800	▲ $2,025	$47,350 / $42,000	▲ $5,350
Jodi S	37 / 71	▼ 34	23 / 55	62% / 77%	$16,600 / $44,955	▼ $28,355	$39,300 / $134,450	▼ $95,150
Bee Keskin	9 / 0	▲ 9	8 / 0	89% / 0%	$7,315 / $0	▲ $7,315	$18,425 / $0	▲ $18,425
Tequila Williams	1 / 5	▼ 4	1 / 4	100% / 80%	$100 / $1,000	▼ $900	$500 / $5,400	▼ $4,900
Tiffany L	0 / 13	▼ 13	0 / 10	0% / 77%	$0 / $8,245	▼ $8,245	$0 / $26,025	▼ $26,025
Maddy B	0 / 2	▼ 2	0 / 1	0% / 50%	$0 / $100	▼ $100	$0 / $1,100	▼ $1,100
Gareth S	0 / 1	▼ 1	0 / 0	0% / 0%	$0 / $0	—	$0 / $0	—

Viewer Performance

Viewer Breakdown (3 viewers)

Client Type Breakdown — By Booking Deposit (Deposit Paid)

Head-to-Head Comparison

$50+ Booking Deposit

$25 Booking Deposit

$0 Booking Deposit

Viewer Head-to-Head — By Deposit Tier

City Breakdown

Viewer Performance

Viewer Breakdown (3 viewers)

Client Type Breakdown — By Booking Deposit (Deposit Paid)

Head-to-Head Comparison

$50+ Booking Deposit

$25 Booking Deposit

$0 Booking Deposit

Viewer Head-to-Head — By Deposit Tier

City Breakdown

Viewer Performance

Viewer Breakdown (13 viewers)

Client Type Breakdown — By Booking Deposit (Deposit Paid)

Head-to-Head Comparison

$50+ Booking Deposit

$25 Booking Deposit

$0 Booking Deposit

Viewer Head-to-Head — By Deposit Tier

City Breakdown

Viewer Performance

Viewer Breakdown (16 viewers)

Client Type Breakdown — By Booking Deposit (Deposit Paid)

Head-to-Head Comparison

$50+ Booking Deposit

$25 Booking Deposit

$0 Booking Deposit

Viewer Head-to-Head — By Deposit Tier

City Breakdown

Viewer Performance

Viewer Breakdown (18 viewers)

Client Type Breakdown — By Booking Deposit (Deposit Paid)

Head-to-Head Comparison

$50+ Booking Deposit

$25 Booking Deposit

$0 Booking Deposit

Viewer Head-to-Head — By Deposit Tier

City Breakdown

Viewer Performance

Viewer Breakdown (20 viewers)

Client Type Breakdown — By Booking Deposit (Deposit Paid)

Head-to-Head Comparison

$50+ Booking Deposit

$25 Booking Deposit

$0 Booking Deposit

Viewer Head-to-Head — By Deposit Tier

City Breakdown

Today vs Yesterday

Viewer Comparison (Today / Yesterday)

This Week (3d) vs Last Week (3d)

Viewer Comparison (This Week (3d) / Last Week (3d))

This Month (16d) vs Last Month (16d)

Viewer Comparison (This Month (16d) / Last Month (16d))